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According to the Zeno Group 's Digital Readiness Survey, compiled in Dec. 2012, more than one-third of executives surveyed said the CEO of their company does not care or cares little about the company’s reputation on social media.
Social media update: 25th January 2013 25 Jan
Did you ever wish you could magically increase the impact and efficiency of your paid social media campaigns? Your ability to do this is closer at hand than you think.
There is plenty of vanilla out there.
Imagine a small-town pharmacist standing at a back counter, counting pills .
Having recently announced the Track Social Facebook Awards for 2012 , Track Social has now aggregated social performance across platforms to assess the best overall performers in social media throughout the entire year. In the awards for individual Facebook Pages the big winners were Facebook, Subway, Disney and Fox. Now it's time to see who comes out on top in the overall as well as Twitter and LinkedIn categories.
Facebook is having a new year focus on retailers and has put together a new Retail Centre for small and medium-sized businesses (SMBs) in the UK.
There are loads of ways to stand out on social media platforms, but frankly nothing beats due diligence and knowing what the hell you’re doing does it?
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NEW: See the full 15 Trends presentation on Slideshare! >> There has been a single pink folder on my desk since January 15th of this year.
Over the last few weeks I’ve been working with clients on setting up a social media strategy for their business and it’s become very apparent that they have very little idea of what a social media strategy is. So before I tell you exactly what a social media strategy is let me tell you what it definitely is not: A social media strategy is not setting up a Facebook account, spamming your friends about it and then posting content any time you are available.
All business, whatever its size, needs to be active in social media.
Superstorm Sandy and President Obama’s re-election are two of the biggest stories to have dominated social media in the past few weeks.
The airline's @British_Airways account has 211,609 followers. On Saturday it re-tweeted a message that used the racist term "g***" and the phrase "f**k off back to where you came from," according to reports. Consumers re-tweeted the message and British Airways deleted it quickly.
By Mark Evans - Monday, November 19th, 2012 at 7:30 am ShareThis