Guerrilla Marketing Meets Reverse Graffiti | Design + Ideas on W. Clean Streets: Guerilla Marketing Meets Reverse Graffiti Article by Urbanist, filed under Guerilla Ads & Marketing in the Design category. Imagine creating amazing street art murals, graphics or graffiti tags anywhere you wanted and in a completely legal why. Now imagine getting paid for it. Well, one featured Web Urbanist street artist group does exactly that. (Check out our complete collection of 100+ Works of Creative and Geeky Art and Graffiti.) The above murals are excellent examples, similar to those shown in the prior Web Urbanist post, of selective cleaning as urban street art.
It is truly remarkable how the Stashpoint slogan stands out against the dirt and grime of the urban subway system. This Big Brother guerilla marketing campaign is similarly prominent. This campaign for Hype really demonstrates the variety of possibilities inherent in reverse street art guerilla marketing. Contact | Ze Agence. Incredible Packaging: Tremendous Teas and Bold Brews | Design + Incredible Industrial Design: Tremendous Teas & Bold Brews Article by Delana, filed under Products & Packaging in the Design category.
What would we do without coffee and tea? The well-loved beverages are the focal point of social gatherings, the relaxing refreshments of work breaks everywhere, and the only way to start the day for countless people around the world. Could these indispensable beverages be made even better with some crazily creative packaging? Beautiful Brews (images via: The Dieline 1, 2) Tea has been said to cleanse the mind, body and spirit. The Difference is in the Bag (images via: Russian Creators, Arghyle, The Dieline) The humble tea bag is a handy, if somewhat utilitarian, way to brew our favorite teas. Stirring Something Up (images via: Yanko Design, Peter D’Alessandro, Jeeyun Chung) If you really want to stir up interest in a brand of tea, making the bag into a stirring device is a great way to get attention.
Hanging Around Multiple Personalities (images via: wdaru) [Interview] Germanwings vs easyJet | Quietglover » Remarkable Ad. La compagnie low cost allemande Germanwings a signé le 22 avril dernier, sur un vol easyJet Hambourg / Bâle, une opé de guerrilla absolument excellente. Une équipe de 6 personnes s’est en effet introduite sur le vol, des phylactères cachés dans leurs bagages, qu’ils dévoilèrent successivement devant les yeux ébahis de quelques passagers – et pour l’instant d’environ 80 000 utilisateurs de youtube – , mais surtout au nez et à la barbe d’easyJet. Au menu de ce dialogue sous pression, quelques critiques drôles et piquantes envers les services proposés à bord des vols d’easyJet, dans le but d’y opposer l’offre de Germanwings. L’interview Arno Lindemann (Le deuxième L de LLR) a bien voulu nous éclairer sur la façon dont a été pensée et réalisée cette opération. QG : We guess that the production budget was low, can you tell us more about that ?
AL : “The budget was really low. QG : Did you have to make the action several times before it works or was it a one shot only ? AL : “Not at all.” Buzzomètre #9 : Community management, c’est quoi ? | FrenchWeb.f.