INfluencia - La conversation. Check-in - Aujourd'hui - Les 11 tendances 2011 de Marian Salzman. Les 11 tendances 2011 de Marian Salzman Publié le 12 décembre 2010 Elle a popularisé les Metrosexuels, et les Übersexuels, et depuis 15 ans, elle prédit les grands mouvements de société qui vont affecter notre vie. La "papesse" de la tendance outre-atlantique, présidente de Euro RSCG Worldwide PR, Marian Salzman, dévoile aujourd’hui ses onze tendances qui changeront notre vie en 2011. En avant-première pour INfluencia - Mad as Hell—and Only Getting Madder. La colère, voire même la fureur est le sentiment qui caractérise actuellement le consommateur américain. . - Talk to the hands. Dans ce monde qui est en permanence en train de redémarrer, chacun est dans le doute face à une perte de repère et de désir. . - Net Gain. Les gens perdent la foi dans leurs dirigeants politiques, leurs institutions, leurs media, leurs entreprises. . - Public Mycasting System.
Moi, moi, encore moi et toujours moi. . - Booting Up. On ne peut plus se permettre d’être gentils et sensibles. . - Reinvention, Part II. S December 2010 Trend Briefing covering 11 CRUCIAL CONSUMER TRENDS FOR 2011. English not your preferred language? Read this Trend Briefing in: Français 中文 Nederlands Türkçe Español Português Deutsch 한국어 Introduction | Another year, another roller coaster of threats and opportunities. As this is all about trends, and as 'trends' still can mean everything from 'Ageing populations in Central-Europe' to 'Spring 2012's skirt lengths', we need to clarify that: We’re tracking consumer trends. In 2011, expect companies to monitor consumers' public moods and act upon them with random acts of kindness...marketing may never be the same ;-) Read more » Are you ready for hundreds of millions of more daring, more experienced consumers? Flash sales, group buying, GPS-driven deals: this year, pricing will never be the same...
Expect an increasing number of 'Western' brands to launch new products or even new brands dedicated (if not paying proper respect) to consumers in emerging markets... Urbanization remains one of the absolute mega trends for the coming decade. Group buying. P.S. Article - Prédictions Mobiles 2011 : les 7 grandes tendances.
About EBG Newsletter Comment adhérer ? Log In email password Create a profile | Forgotten Password Rechercher. P l a n n i n g s u r l a c o m è t e. 10 trends that will shape the world in 2011. Uniqlo, H&M and Retail As the Third SpaceApril 15, 2014 | 4:30 pm “Retail As the Third Space,” one of our 10 Trends for 2011, is rapidly accelerating: As digital commerce becomes habit for consumers, brick-and-mortar is increasingly focused around experiences, unique environments and customer service, giving shoppers new reasons to visit retail spaces. Uniqlo’s flagship in New York is a good example. A newly renovated floor incorporates a Starbucks (a favorite brand among teens) and, as MarketWatch reports, “lounge sofas, tables and chairs and an iPad station, allowing shoppers to stay and mingle.”
Thanks to a partnership with the nearby Museum of Modern Art—resulting in a range that uses images from famous artists—the floor’s design is museum-like, with T-shirts in framed display cases.Another recent example in Manhattan is H&M’s flagship, which opened in late 2013, which one writer dubs “The most retail fun you can have with your clothes on.” Bring on the brie! Trendexplorer - TrendONE.