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It can be tough to distinguish one PR agency from another. PerkettPR has won numerous awards for our campaigns in the B2B and B2C technology markets, and we pride ourselves on delivering unique and creative ideas for our clients that lead to better, more consistent and impactful results. To do so, we are constantly on the search for creative, hard working and dedicated full time employees who thrive on self discipline, achieving excellent results and providing superior client service. PerkettPR’s model was designed to be different in “virtually” every way. As one of the first firms to recognize the need for a new model of PR agency – one that provides experienced practitoners at every level of service on a client’s account – we have paved the way for what is today a widely popular model.
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Crenshaw Communications is a creative New York PR agency with deep experience in consumer marketing, technology PR, health, and business-to-business communications. We look at digital and social media as integral to a successful New York PR campaign. The Crenshaw team has been recognized for the creativity and quality of our work as a New York PR agency, earning PRSA’s “Best of the Best” Award and being named “Best New PR Agency” by Inside PR. Whether the goal is to drive web traffic, launch a new product, or create a leadership brand position, we extend PR agency tools and tactics beyond the limits of the traditional to create both earned coverage and word-of-mouth in order to build brands.
Five Things I Learned On The Client Side « Crenshaw Communications
The Anatomy of a Great PR Email Pitch - My Name is Kate
Like a lot of bloggers, I get a lot of pitch emails. Most of them suck. But the "Delete" key and I are best friends, so I don't spend a LOT of time ranting about why they suck, making flack blacklists or bitching about them (though I will admit to the occasional tweet about some of the more egregious emails). But sometimes, riding a ray of sunlight, a pitch hits my inbox and I stand up and shout "Yes!
It’s not because I’m forced to; it’s not because I’m anti- “me” time; and it’s not because I feel the need to respond to all emails as they enter my inbox (although I’ll admit I often do depending on the message). It’s because I am in PR, represent national clients, interact with national media and absolutely WILL miss certain opportunities if I don’t have constant access to my email. Last month, I received a message from a Philadelphia Inquirer reporter on a Friday evening; an LA Times reporter on a Sunday afternoon and a Denver Post reporter while I was out of the office in meetings all day.
Is your work email synced to your phone? « Lauren Novo's PR Journey
I’m not a phone person. My friends and family back in Michigan will be more than willing to tell you, I’m nearly impossible to reach by phone. Text, DM, or email and you’ll hear from me within seconds, but I just hate using the phone. Some of you may notice the slight dilemma here: PR pros use the phone to pitch people EVERY day.
Itâs Just A Phone « PR Geek Speak
It started off as most things do, with a casual discussion about technology on a Friday afternoon in the office of a SVP of a NYC PR agency . The topic of discussion – iPads. After a bit of discussion, we wandered off on a tangent. “You know one if these days a restaurant is going to start using iPads as menus,” I predicted. I was, perhaps expectedly, mocked by some others in the room who pointed out the low cost of printing, learning curve issues with the iPad, potential (and ease) of breakage, along with other issues that would prevent adoption. They were right on the specific objections, but I still had faith in using this technology as part of a successful sales (and marketing) strategy.
The Next Business Pitch: Make it Memorable | B2B Bliss
Public Relations Hiring Growth, at Agencies and in-House - Finance and Accounting Jobs News and Advice
Public relations, often downplayed and misunderstood by the rest of the marketing community, has become a central part of most marketing plans. The sector is diverse, offering opportunities to connect the business with the public. It is also difficult work, with outreaches often leading to dead ends and strategies not panning out.
I joined the Networking Committee of the Silicon Valley chapter of the Public Relations Society of America because it made me nervous. I may go to a number of events now, but that hadn't always been the case. When I knew it was time for me to spread my wings and transition to a new job, everyone I spoke to, and every article I read, said that networking events were the best way to meet people and find out about new opportunities early.
Networking Events - Get over the butterflies
Business News & Real Estate News Across New Jersey
State revenues through the end of fiscal 2013 will fall more than a half-billion dollars below the projections included in Gov. continue reading To say the health care climate is in flux is to put things very mildly. Otherwise, how else do you explain putting the state’s most... continue reading
Gini Dietrich: The PR industry is changing worldwide
Gini Dietrich has more than 14 500 followers on Twitter, writes about PR at her blog Spin Sucks , and is the founder and director of Arment Dietrich, Inc. – a U.S. public relations and non-tradional marketing agency. In addition, she is also a host of the great Canadian PR podcast Inside PR . I am happy that recently she gave me an interview specially for the new Higher & Higher column called “Push-to-Talk”. Why should PR professionals blog? I think all PR professionals should have the philosophy that they don’t recommend anything to clients they haven’t tried themselves. It’s one thing to talk about how blogging works, in theory.Dexter’s Killer PR Lessons « PR Geek Speak
Our favorite serial killer is back in action as season five of Dexter aired this past Sunday on Showtime. Those of you who follow the Dexter series know that although he has a serious obsession with blood (in and outside the office), there’s a few things us PR pros can learn from his dedication to his “work:” Do your research thoroughly: Dexter thoroughly investigates every aspect of his target before deciding if they fit his “code” — looking up files, news clippings and even breaking into his prospect’s homes to find evidence.To Acquire TechCrunch Network Of Sites - AOL Corp
Leading Authority on Tech News Will Expand AOL's Growing Offering of World-Class, Audience-Relevant Content San Francisco, CA, September 28, 2010 – AOL Inc. (NYSE: AOL) today announced that it has agreed to acquire TechCrunch , Inc., the company that owns and operates TechCrunch and its network of websites dedicated to technology news, information and analysis. TechCrunch and its associated properties and conferences will join the AOL Technology Network while retaining their editorial independence, further bolstering AOL's position as one of the world's leading providers of high-quality, tech-oriented content.Article | PR Daily News: Public Relations news and marketing in the age of social media
Ragan.com is currently being redesigned. The page you have requested is unavailable. Please pardon our dust. Ragan.com is currently being redesigned (or is already designed but hiding somewhere). Or there are so many customers buying our awesome products that they have crashed the servers…or something.From Bollywood to Boston – One Globe Trotter’s Adventures in PR « Slice
At the beginning of 2008, I was on the other side of the world, pretty content with my life at home in Delhi, India. By fall, I was on a plane that would get me to Boston—my first international flight, and one that would kick off my new life here in the United States. And it all revolved around one thing: public relations. A large part of my experience with PR in India involved growing up under a father who practiced it—and got it right. But when I started doing internships, I saw that, for the most part, the Indian PR industry was years behind U.S.Steve Jobs is known for replying to random emails sent to his personal Apple email address. Well, a college journalism student from Long Island emailed him about a problem she had with Apple's PR department. Jobs' response? "Leave us alone." Long Island University senior Chelsea Kate Isaacs, 22, emailed Jobs Thursday with a complaint: Her journalism professor had assigned her a story on a new initiative at her college to buy iPads for all incoming students.
Steve Jobs In Email Pissing Match with College Journalism Student
Direct response copywriters need to learn the art of revising copy : Page 1 of 2 : DirectMarketingIQ
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