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http://wp.perkettpr.com/careers/ It can be tough to distinguish one PR agency from another. PerkettPR has won numerous awards for our campaigns in the B2B and B2C technology markets, and we pride ourselves on delivering unique and creative ideas for our clients that lead to better, more consistent and impactful results. To do so, we are constantly on the search for creative, hard working and dedicated full time employees who thrive on self discipline, achieving excellent results and providing superior client service. PerkettPR’s model was designed to be different in “virtually” every way. As one of the first firms to recognize the need for a new model of PR agency – one that provides experienced practitoners at every level of service on a client’s account – we have paved the way for what is today a widely popular model.

Careers

Crenshaw Communications Creative Public Relations for a Digital World Page Not Found imPRessions

Five Things I Learned On The Client Side « Crenshaw Communications

http://crenshawcomm.com/2010/10/05/five-things-i-learned-on-the-client-side/

The Anatomy of a Great PR Email Pitch - My Name is Kate

http://www.mynameiskate.ca/2010/09/the-anatomy-of-a-great-pr-email-pitch.html Like a lot of bloggers, I get a lot of pitch emails. Most of them suck. But the "Delete" key and I are best friends, so I don't spend a LOT of time ranting about why they suck, making flack blacklists or bitching about them (though I will admit to the occasional tweet about some of the more egregious emails). But sometimes, riding a ray of sunlight, a pitch hits my inbox and I stand up and shout "Yes!
I’m not a phone person. My friends and family back in Michigan will be more than willing to tell you, I’m nearly impossible to reach by phone. Text, DM, or email and you’ll hear from me within seconds, but I just hate using the phone. Some of you may notice the slight dilemma here: PR pros use the phone to pitch people EVERY day.

It’s Just A Phone « PR Geek Speak

http://prgeekspeak.com/2010/10/05/its-just-a-phone/
It started off as most things do, with a casual discussion about technology on a Friday afternoon in the office of a SVP of a NYC PR agency . The topic of discussion – iPads. After a bit of discussion, we wandered off on a tangent.

The Next Business Pitch: Make it Memorable

http://www.blissintegrated.com/2010/10/06/the-next-pitch-memorable/#.UVWrpNF-P0M

Public Relations Hiring Growth, at Agencies and in-House - Finance and Accounting Jobs News and Advice

Public relations, often downplayed and misunderstood by the rest of the marketing community, has become a central part of most marketing plans. The sector is diverse, offering opportunities to connect the business with the public. It is also difficult work, with outreaches often leading to dead ends and strategies not panning out. http://sales-jobs.fins.com/Articles/SB128578316844742183/Public-Relations-Hiring-Growth-at-Agencies-and-in-House
http://www.laceyhaines.com/blog/blog.php/what-I-think/fweaamp-e-2010-annual-award-event I joined the Networking Committee of the Silicon Valley chapter of the Public Relations Society of America because it made me nervous. I may go to a number of events now, but that hadn't always been the case. When I knew it was time for me to spread my wings and transition to a new job, everyone I spoke to, and every article I read, said that networking events were the best way to meet people and find out about new opportunities early.

Networking Events - Get over the butterflies

Business News & Real Estate News Across New Jersey

http://www.njbiz.com/?djoPage=view_html&showpage=njbizlists&Itemid=&djoPid=9995&djoPY=%40pbeIhqumYtxU Best 50 Women in Business 2013 The Best 50 Women in Business awards supplement highlights New Jersey’s most dynamic women in business that have been making headlines in their field. Real Estate Report 1 2013
http://higher-and-higher.com/2010/09/29/gini-dietrich-the-pr-industry-is-changing-worldwide/

Gini Dietrich: The PR industry is changing worldwide

Gini Dietrich has more than 14 500 followers on Twitter, writes about PR at her blog Spin Sucks , and is the founder and director of Arment Dietrich, Inc. – a U.S. public relations and non-tradional marketing agency. In addition, she is also a host of the great Canadian PR podcast Inside PR . I am happy that recently she gave me an interview specially for the new Higher & Higher column called “Push-to-Talk”. Why should PR professionals blog? I think all PR professionals should have the philosophy that they don’t recommend anything to clients they haven’t tried themselves. It’s one thing to talk about how blogging works, in theory.
http://prgeekspeak.com/2010/09/29/dexters-killer-pr-lessons/

Dexter’s Killer PR Lessons « PR Geek Speak

Our favorite serial killer is back in action as season five of Dexter aired this past Sunday on Showtime. Those of you who follow the Dexter series know that although he has a serious obsession with blood (in and outside the office), there’s a few things us PR pros can learn from his dedication to his “work:” Do your research thoroughly: Dexter thoroughly investigates every aspect of his target before deciding if they fit his “code” — looking up files, news clippings and even breaking into his prospect’s homes to find evidence.

To Acquire TechCrunch Network Of Sites

Leading Authority on Tech News Will Expand AOL's Growing Offering of World-Class, Audience-Relevant Content San Francisco, CA, September 28, 2010 – AOL Inc. (NYSE: AOL) today announced that it has agreed to acquire TechCrunch , Inc., the company that owns and operates TechCrunch and its network of websites dedicated to technology news, information and analysis. TechCrunch and its associated properties and conferences will join the AOL Technology Network while retaining their editorial independence, further bolstering AOL's position as one of the world's leading providers of high-quality, tech-oriented content.

From Bollywood to Boston – One Globe Trotter’s Adventures in PR

From Bollywood to Boston – One Globe Trotter’s Adventures in PR By Puneet Sandhu ( @puneet86 ) At the beginning of 2008, I was on the other side of the world, pretty content with my life at home in Delhi, India. By fall, I was on a plane that would get me to Boston—my first international flight, and one that would kick off my new life here in the United States. And it all revolved around one thing: public relations.
Steve Jobs is known for replying to random emails sent to his personal Apple email address. Well, a college journalism student from Long Island emailed him about a problem she had with Apple's PR department. Jobs' response? "Leave us alone." Long Island University senior Chelsea Kate Isaacs, 22, emailed Jobs Thursday with a complaint: Her journalism professor had assigned her a story on a new initiative at her college to buy iPads for all incoming students.

Steve Jobs In Email Pissing Match with College Journalism Student

Enjoying a cup of specialty coffee on the way to work this morning? That’s nice. Read on.

SeyferthPR juggling ArtPrize, policy forum and maggots at a McDonald's

This piece is another installment in my September PR Master Class series . Building on yesterday’s post on having your executives pitch the media instead of 20-something PR kids … If your executives pitched the media: The media would be impressed. The media would be relieved.

If Your Executives Pitched The Media -- By Alex Goldfayn, The Technology Tailor

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