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Over 35% of SPAM is detected from an email's Subject Line. To assist our clients in developing effective, compelling subject lines that withstand today's sophisticated filters, this tool has been created by analyzing subject lines from thousands of SPAM emails, bounced emails, popular SPAM filter rules, as well as from the direct feedback of people using this tool. Despite this diligent review, the results and recommendations should ONLY be regarded as guidelines. We welcome your comments! If you like, please use the COMMENT function provided so that we may consider your suggestions or modifications. Thank you for your continued support.
With thousands of ad firms wanting your business, how can you choose? Experts explain how to set your goals, put it in an RFP, and snag the best creative team. Getty/Bloomberg/Contributor