MashableLogic. A bumper crop of new mashup platforms | Enterprise Web 2.0 | ZDN. In today's mashup world, the apparent business potential of highly accessible and easy-to-use mashup creation tools like Yahoo! Pipes and Microsoft's PopFly is still undermined by their apparent lack of readiness for the enterprise. Mashups could theoretically allow business users to move -- when appropriate -- from their current so-called "end-user development tools" such as Microsoft Excel that are highly isolated and poorly integrated to much more deeply integrated models that are more Web-based and hence more open, collaborative, reusable, shareable, and in general make better use of existing sources of content and functionality.
Remember, business workers still spend a significant amount of time manually integrating together the data in their ever increasing number of business applications. So what's typically missing from today's mashup platforms to make them both useful and desirable in the enterprise? Are mashups really a major new development model? Read a detailed discussion. 32 APIs Used in 7 Days: Amazon, Bing, Foursquare, Google, Linked. Today | KillerStartups.com™ Corizon The Enterprise Mashup Company.