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20 key points about #social media measurement and metrics http://econsultancy.com/blog/9462-20-key-points-about-social-media-measurement-and-metrics?utm_campaign=blogtweets&utm_medium=socialnetwork&utm_source=twitter via @Econsultancy #SMWF http://smwf.zoomero.com/

Meerkat in (meta)Verse ...: Nelson Mandela Foundation - silent spokesperson for a Legend #Madiba

The official 'spokesperson' of Nelson Mandela (and his family) is not speaking to ordinary South Africans and citizens across the world via social media. And their choice in this moment is not reflecting well on the ability of one of the most prominent civil society agencies in Africa to understand and use new media. The Nelson Mandela Foundation is one of more than 200 000 registered public benefit organisations in South Africa. The Foundation is well-known world-wide and was established to drive the vision of Mr Mandela forward in a structured way - going beyond his person and lifetime. It implemented a Memory Programme in a few years ago with the intention to offer: "an integrated information resource on the life and times of Nelson Mandela, giving members of the public, scholars and fellow memory institutions across the globe access to relevant information, primarily through the internet and mobile phones. http://www.metameerkat.com/2011/01/nelson-mandela-foundation-is-too-quiet.html
http://www.prnewswire.com/news-releases/social-media--not-so-social-and-oh-so-passive-112930089.html

social-media--not-so-social-and-oh-so-passive-112930089

According to a recent study by RSW/US, a Cincinnati -based Agency-Client relationship firm, Marketing Executives state that they aren't personally active in social media. Only 15% are using Twitter with any modicum of frequency; 36% Facebook; and 33% LinkedIn. According to Mark Sneider , Owner President of RSW/US and RSW/AgencySearch, he cites three reasons you need social media if you're an agency : It will help you find new business – Bring real value to prospects through your published work; push it out to your prospects, and it can open up opportunities; It will help you build business - Social can help you keep awareness for your brand high and can help improve the chances that you will generate interest among consumers and customers; It will improve your SEO - so someone searches for businesses like yours, you'll be more likely to show up high in the rankings;

Top 10 BlackBerry Apps for Small Business

http://mashable.com/2010/05/14/blackberry-apps-small-busines/ Tammy Camp is a serial entrepreneur, company advisor, blogger and adventure traveler. Find her via @TammyCamp on Twitter. Blackberry , the enterprise device, can do more for your business than just receive e-mails and make phone calls. The increasingly robust list of BlackBerry apps can significantly improve how small businesses operate, simultaneously boosting productivity and the bottom-line.

The Many Faces of Social CRM

http://www.jmorganmarketing.com/the-many-faces-of-social-crm/ I thought it would be very interesting to look at how other people in the world are talking about, describing, and visualizing Social Customer Relationship Management (Social CRM). I found some pretty interesting images out there and compiled some of them below. I also included an image from Chess Media Group. It’s interesting to see the various differences between how people talk about visualize the same topic but; some are simple yet others are more technical and complex. Notice for example how Lithium and Oracle look at social CRM (both vendors).
http://www.go2web20.net/

Online tools and applications - Go2web20

clicktoapp.com Click.to simplifies your daily work significantly. You will save dozens of clicks, because interfaces between programs, and detours, can be skipped. Rather than looking up an address for a contact in Outlook, opening your browser to access Google Maps, and then typing in the address, you only need to click on Outlook, hit Ctrl+C (for Mac-Users: ⌘+C), select the menu click.to ''Google Maps'' and click.to searches for the address automatically on google maps and shows you the results.
http://markup.io/ Markup Overview Express thoughts quickly and easily on any webpage. Share ideas with coworkers and friends. Since Markup works in your browser, so there’s nothing to download and install.

Draw on any webpage. Share your ideas. - MarkUp

Enterprise Social Networking and Collaboration: 1: Amazon.co.uk: Martin Butler, Deborah Butler, Jason Chester: Books

http://www.amazon.co.uk/Enterprise-Social-Networking-Collaboration-1/dp/0956703208 FREE One-Day Delivery is available to Amazon Prime members. To join, click "Add to Basket with FREE One-Day Delivery" and confirm your Amazon Prime free trial sign-up when you check out. Important: Your credit card will NOT be charged when you start your free trial or if you cancel during the trial period. If you're happy with Amazon Prime, do nothing. At the end of the free trial, your membership will automatically upgrade to a full year for £49.00.
This post originally appeared on the American Express OPEN Forum , where Mashable regularly contributes articles about leveraging social media and technology in small business. There are a lot of buzz words on the social web these days: group buying, location-based services, SEO, just to name a few. Sorting through the information to figure out what’s just hype and what your business can actually work with can be a daunting task — it uses up resources, including time and money, and sometimes leads you and your social media strategy in the wrong direction. With technology adoption rates skyrocketing among small businesses and small business social media success stories popping up all around the web, it’s likely that more SMBs will be joining the social revolution in the near future.

5 Big Social Media Questions from Small Business Owners

http://mashable.com/2010/10/13/small-business-social-media/
http://www.sociable.es/ Desde hace unos meses, colaboro como profesor en la Asociación Española de Responsables de Comunidad (AERCO) . En concreto, he participado en las charlas relativas a herramientas. Podéis ver la presentación principal que he utilizado en posts anteriores . Ha sido una buena oportunidad de conocer AERCO y a los grandes profesionales que la componen y que se enfrentan/nos enfrentamos a un reto importante en el área de formación. He dado cursos en muchas ocasiones a lo largo de mi carrera profesional y estos me han parecido especialmente complejos de preparar y de impartir por diferentes motivos:

Sociable! - The Social Media Blog

The Social Network took up much of our week here at Mashable with two pre-screenings (one in New York and one in San Francisco) and a chunk of coverage, including our very own review . If you’ve been busy trying to snag tickets or keep tabs on the real Mark Zuckerberg, you might have missed some of the great tools and resources published on Mashable over the past week or so. Below, we’ve collected some great Social Media stories about how to win an SEO battle for your name, or a list of words that Google Instant blacklists. Tech & Mobile can help you get a job in social gaming or reveal which Sci-Fi predictions actually came true.

33 New Social Media Resources You May Have Missed

10 Apps for Monitoring Social Media

The benefits of listening to or monitoring Social Media are growing at a break neck pace. Social media is the fastest way to reach out to people. For instance, if you’re looking to get open positions filled in your establishment, there’s a high probability of getting the word out quicker via social platforms.
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