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38 outils gratuits pour surveiller et analyser votre présence sur les médias sociaux. Pour tirer le meilleur parti de votre présence web, vous devez mesurer et analyser les résultats de vos actions sur les réseaux sociaux. De cette façon, vous pourrez mieux comprendre le pourquoi de vos réussites et échecs. Ils existent de nombreux outils gratuits et payants pour vous aider. Lesquels choisir? Cela dépend évidemment de votre stratégie et de vos buts, ainsi que des médias sociaux utilisés. Dans cet article, je vous présente 38 outils gratuits qui méritent d’être explorés: 1. Et vous? Sur le même thème Outils pour optimiser la gestion de communauté de votre entreprise Comment font les gestionnaires de communautés pour bien gérer leur temps?

Dans "Marketing-Web" L’importance de mesurer les résultats de votre campagne médias sociaux Mesurez-vous les résultats de votre campagne médias sociaux? 10 outils Google pour optimiser votre temps et performance sur le web Dans "Google" Klout Morphs Into Content Platform: This Week in Social Media. Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week? Klout Adds Content Aggregation: The “new content platform helps Klout users be better content creators. (It) also allows you to schedule your posts so they can be delivered when people are actually listening.” Klout has reportedly been sold to Lithium Technologies. “The Create tab helps you find great articles and posts worth sharing with your audience.”

Facebook Adds Gender Diversity: Facebook now offers “a new custom gender option to help you better express your own identity on Facebook.” Facebook has also “added the ability for people to control the audience with whom they want to share their custom gender.” Yelp Introduces New Interface: The “new design emphasizes the unique local content (Yelp’s) community has contributed and makes finding key business information even easier for consumers.” Never Run Out of Content Creation Ideas with These 8 Research Tools by Vertical Measures. You have the best intentions when it comes to your content marketing strategy, yet you find it tough to produce enough content to fulfill your goals.

Does this problem sound familiar? Maybe because it is…content creation is one the biggest challenges that companies face, whether they’re big or small. According to a joint Content Marketing Institute and MarketingProfs study, over half of enterprise businesses and a whopping 64% of small businesses say that creating enough content is the main challenge they face. We all know that the more content we produce, the more opportunity we have to be found in search engines. Though it seems daunting, I promise it’s not. Let’s use the example that I’m a hotel in Napa Valley looking to target brides-to-be’s planning their weddings through my content marketing.

When in Doubt, Google It You’re aiming to have your content found on Google, so why not use the tools inherent to the platform? Don’t Forget About YouTube Delve into Yahoo Answers Quora. E-Commerce Tips and Recommendations | ChannelAdvisor Tip Sheets. Choose the Best Search for Your Information Need. Topsy. With iOS 9, Search lets you look for content from the web, your contacts, apps, nearby places, and more.

Powered by Siri, Search offers suggestions and updates results as you type. There are two ways to use Search on your iOS device. Quick Search Drag down from the middle of the Home screen and type what you're looking for. Siri Suggestions Drag right from the Home screen to show Search and get Siri Suggestions. Get Siri Suggestions Siri Suggestions include apps and contacts that you might be interested in. You can use Siri Suggestions with iPhone 5 and later, iPad Pro, iPad (4th generation) and later, iPad mini (2nd generation) and later, and iPod touch (6th generation). Change search settings Go to Settings > General > Spotlight Search. From here, you can turn Siri Suggestions on or off and choose which apps to include in your searches.

If you don’t want Siri or Spotlight to suggest nearby locations, go to Settings > Privacy > Location Services. Last Modified: Top Business Apps, Best Apps for Small Business. Word Lists by Theme: Wordbanks. 29 Free Marketing Tools To Improve Your Work Today. 4.7K Flares Filament.io 4.7K Flares × Aren’t shortcuts just the best? While everyone else takes the long way, you and your shortcut get to breeze right through, skipping a few steps and feeling pretty smart doing it.

Finding a good marketing shortcut feels especially great, considering all that we marketers have to do in a day. That’s why I went hunting for the top free marketing tools in a variety of marketing categories. These tools – all quick hits you can get started with easily – focus on everything from research and writing to benchmarking and analyzing. Here’s hoping you find the perfect shortcut for your work! Research Tools We’ll start at the beginning: researching topics, sites and ideas. 1. I don’t know why more people don’t talk about Google Scholar, but I love this tool for researching science-heavy articles and digging into emerging studies. 2. 3. See what the world is searching for and how interest in concepts has changed over time with Google Trends. Ideation Tools 4. 5. 6. 7.

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