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How To Be a Genius: This Is Apple's Secret Employee Training Manual. Nike Golf 360 App: Track and Tune Your Game  30 Social Media Predictions for 2012 From the Pros. How will social media impact businesses in 2012?

30 Social Media Predictions for 2012 From the Pros

We sought expert opinions from a wide range of pros you’re likely familiar with. We are grateful for the dozens of social media professionals who have written over 600 articles for us since we started Social Media Examiner in October 2009. To give you a glimpse of what we can expect in the next 12 months, we decided to tap their knowledge and expertise. Here are their predictions of where social media is headed in the next 12 months. #1: Businesses consolidate social media activities Michael Stelzner @mike_stelzner As the social media landscape becomes more crowded in 2012, businesses will pick their battles and dig in. The old mantra of “be everywhere” will quickly be replaced with “be where it matters to our business.” The major four players have all gone through massive changes in preparation for the battle for users. Have you picked your battle? Michael Stelzner, founder and CEO of Social Media Examiner. Jay Baer @JayBaer Now is the time.

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News. Interesting Articles. Market Trends. 70% of CEOs have lost Trust in Marketers - Six Social-Digital Trends for 2013 - David Armano. By David Armano | 10:00 AM December 12, 2012 It’s that time of year again — time to take a stab at what’s going to matter in the year ahead as technology continues to influence how we work and live.

Six Social-Digital Trends for 2013 - David Armano

In previous years, I’ve looked at trends under the “social media” lens because that has been the major disruptive force, creating both opportunities and threats. This year, I’m using the umbrella term “social-digital” to broaden the focus. First, a quick re-cap from the last year: While I didn’t specifically connect it to the election, social sharing was a trend I cited and one that many of us felt because of the election.

And social TV, another trend I saw growing, has continued to gain steam, though interestingly enough it has been TV itself fueling the trend. What has gone mainstream, however, is the micro-economy fueled by once unknown entities such as Kickstarter. So what can we potentially expect to see next year? Cyborg Central Think your mobile phone is making you part computer? 6 trends that will shape digital in 2013 (single page view) Digital marketing has already had its share of watershed moments. 2013 is not going to be "the year of the [fill in the blank].

6 trends that will shape digital in 2013 (single page view)

" Instead, 2013 is going to build on the digital accomplishments of the past. Our industry is going to continue its refinement based on consumer needs -- and not a marketer's desire to make something big happen. Something big has already happened. According to comScore, there are more than 1 trillion digital interactions monthly. For too long, our industry has relied on technological accomplishments to drive our business. Digital is no longer a subset of the average person's life.