How a Google Search Works in Only Half a Second. It only takes half a second for Google to return a search based on keywords you type in, but there's a whole lot more happening behind the scenes to give you the results you need.
Google on Monday launched a video that explains the science behind how the massive search engine actually works. Matt Cutts, software engineer head of Google's webspam team, details in a YouTube video how the search engine giant thoroughly scours the web on a daily basis to provide the most up-to-date results to users. "There are three things you need to do to be the best search engine in the world. First, you need to crawl the web comprehensively and deeply, then you want to rank or serve those pages and return the most relevant ones first," Cutts said. Although Google crawls the web on a daily basis, that wasn't always the case. "We used to crawl for 30 days… and then index for about a week and push that data out — and that would take about a week," Cutts said.
"That's kind of the secret sauce," Cutt added. TripFlick Singapore: Make Your Smartphone a Tourist Guide. Tourists who want a personalized travel advisor for their Singapore trip can download TripFlick from Google Play while the app is still on a limited free release.
The app provides a city guide for first time or seasoned Singapore tourists. Since TripFlick works offline, you don’t need to pay data charges or hook up to a WiFi connection to check for the nearest restaurant, hotel, museum or attraction. Sample TripFlick screens on a smartphone (L to R): The loading screen showing the Singapore skyline from the Marina Bay Sands Skypark pool; A sample itinerary based on your interests; A map for getting to your destination (Images: TripFlick) TripFlick CEO Nishant Johri says the app is currently available for Singapore travellers, but will soon include popular destinations all over the world.
Nishant likens the app to a mix of Lonely Planet and Tripit, but “with added intelligence.” TripFlick helps users to plan their trip based on what they like. 6 Steps to Choosing Social Technologies. Nick Cifuentes | February 10, 2012 | 0 Comments inShare55 You must understand the bottom-line business goals for your social media marketing and connect those goals with a vision.
Any "social" company, whether large or small, starts with a base understanding of the need to implement a proper internal infrastructure. Now, that doesn't mean you need to invest millions of dollars to build and develop social networking systems, like you've seen companies such as Dell, Zappos, Starbucks, and other large enterprises have done. It's simply about maximizing the value behind your social media efforts and ensuring you have the technologies in place to better measure and evaluate ROI for your organization. And by using social media daily, we are building brand loyalty, increasing a customer base, and ultimately driving sales. Without social listening or management tools, you can miss the opportunity at addressing the "five W's" of social media listening: Who is talking about your brand?