Downloads & Pivot Tables for AdWords Analysis. You spend time extracting data about AdWords campaigns to send to your clients, your boss, and other stakeholders.
But more important for your performance is the data you extract for yourself, to really analyze issues. Let’s look at what you should take into consideration when preparing data for analysis. This Isn’t Reporting The most important thing to keep in mind when analyzing your own data is that this isn't a report. You don't need to keep things as simple as possible, and you don't need to dumb things down. If the problem in your campaign level stats is being caused by a single keyword, you need to know which keyword. What Should I Download? Everything. Get more data than you think you need, and don't try to analyze it in the AdWords interface, or even your reporting system. AdWords has an intuitive way to download data. Date ranges: If you intend to do time analysis, get a longer date range than you expect to need. Segments: This is where it gets awesome. 9 Ways to Make Your Marketing Analytics Actionable. 8 Great Apps to Make Inbound Marketing Easier [HubSpot Software]
If you’re using HubSpot's Inbound Marketing Software , you’re probably happy to have all your core inbound marketing tools -- Lead Nurturing , Lead Intelligence , Email Marketing , Blogging , Social Media , SEO , Marketing Analytics , and more -- in one place.
![8 Great Apps to Make Inbound Marketing Easier [HubSpot Software]](http://cdn.pearltrees.com/s/pic/th/inbound-marketing-software-22009170)
But what about all the other stuff? All the tools that aren't absolutely core to inbound marketing but that you use enough to care about. Turns out many of these tools are now available in HubSpot's growing app marketplace . HubSpot Inbound Marketing Software. How to track downloads in Google Analytics automatically. We use Google Analytics here because it is a great tool to help us understand our visitors.
Today we're going to talk about a way to track if visitors download files or click on links to external websites. Tracking this sort of behaviour may be really important to see if people are interacting with the web site the way intended. For example, businesses that have their brochures or product catalogues downloadable as PDF's. The official Google Analytics help says that any link can be monitored if this script is added in the link: onclick="pageTracker. Adding this script to every download link on your website can be a laborious task. Tracking downloads automatically The simple solution we found is to use a JavaScript that automatically attaches event listeners to files which are downloaded from your web pages. Lollapalooza Tracks Social Media Campaigns with Google Analytics.
Let’s face it: Social media is here to stay, and day by day it continues to encroach on nearly every aspect of our online lives.
But to publishers, promoters, advertisers and site owners, there’s one essential question left hanging in the air long after the race to join the social media crowd: “Is it working?” This year’s Lollapalooza Music Festival is using Event Tracking and Google Analytics to find out. Social Media Measurement Using Google Analytics. HOW TO: Track Social Media Analytics. Social media is a relatively new phenomenon, but Delicious, Digg, StumbleUpon and other social media websites have become an increasingly important source of website traffic.
This also creates a massive demand for data related to social media. Where are users coming from? What topics excite them? ABtests.com - Share A/B Testing Results. Improve your conversion today.
PostRank™ Analytics. Email Marketing Solutions. Lyris Technologies – now Aurea Email Marketing – is a leading digital messaging platform.
For more than 20 years, Lyris solutions have helped companies engage in customer conversation, increase conversion, and achieve higher returns on marketing investments by better automating, integrating, and optimizing customer engagement programs, like email marketing. The Lyris solutions portfolio includes award-winning messaging automation software, digital marketing strategy and deliverability services, and a flexible integration framework that revolutionizes the way marketers can extend digital messaging across the enterprise. Lyris delivers mature, field-tested email marketing capabilities, as an industry leading cloud-based or on-premise solution that lets customers easily, segment, target, and measure the effectiveness of email campaigns on every device. eXTReMe Tracking - Pro Tracker. The Marketing Optimization Leader. Stats. Want to know how many visits your site gets, and what posts and pages are most popular?
Your stats page includes a bunch of nifty graphs, charts, and lists that show you all that and more. The following are not reflected in your stats: Get Your Twitter Ranking. Twitalyzer: Serious Analytics for Social Relationships. Graphin' Your Stats. Facebook Grader. Official Website. FeedBurner Stats Overview and FAQ - FeedBurner Help. FeedBurner Stats is our analytics offering for blogs, websites and feeds of all kinds.
The service is free with every FeedBurner feed and provides publishers with a comprehensive view of their audience. Who needs this service and why? Publishers who distribute media on the web and want to understand how their content is being consumed. This includes bloggers, podcasters, videocasters/videobloggers and traditional publishers. What will it help publishers do that they can’t do today? FeedBurner Stats provides publishers with a single interface for analyzing the content consumption habits of their audience — be it feed subscribers or website/blog visitors. What makes FeedBurner Stats different from other solutions? Only FeedBurner offers a comprehensive picture of a publishers feed audience and website/blog audience in one place.