Here’s my favourite recent integrated transmedia production. I put this one together for a talk for the Transmédia Journées Festival in Montreal and I’m still a little OCD about following the Sherlock Twitter streams. And heads up! there are small spoilers here though I've avoided the biggies. If you don't want to know anything, DON'T READ! What I really like about the BBC’s approach to creating transmedia content for Sherlock was that the show’s producers kept everything super simple and everything they created was worked back into the show as important story points.
The Sherlock Holmes: Game of Shadows app syncs wirelessly with Blu-ray players Second-screen apps are all the rage in the TV industry, but the idea is catching on for the film world too. Witness Warner Bros ' new companion app for the Blu-ray edition of Sherlock Holmes: A Game of Shadows.
"C’est une casquette ? Mais pourquoi elle a deux faces ?" Sherlock Holmes dénigrant l’accessoire emblématique de Sherlock Holmes, on aura tout vu. C’est pourtant ce qui arrive dans un épisode émoustillant de la série diffusée depuis 2010 par la BBC.
[SPOILER ALERT: details about the first episode of Sherlock "A Study In Pink" are discussed below. The ending is not totally given away, but major story details are revealed.] A few weeks ago, I challenged Kurt Anderson’s claim that cultural progress and innovation had stagnated in the last twenty years. Anderson, I contend, has ignored new mediums (the Internet), re-invented genres (hip-hop, electronic music), and new cultural stereotypes (geek chic, hipsters).