What Makes Magento the Best eCommerce Platform. eCommerce Businesses Need a Content Marketing Strategy. Content marketing has been proven, time after time, to be a necessity for eCommerce merchants.
In fact, the ones that use content marketing see the conversion rate 6 times higher than their competitors who don’t. Sounds exciting right? How does the eCommerce “WishList” help your eCommerce business? With the holidays almost upon us, are you getting excited about the sales surge and another prosperous season?
In this article, we are going to take a look at how the eCommerce WishList feature assists you in reducing shopping cart abandonment rate and improving your website shopping experience. What is a “WishList”? Pretty much like the shopping bags that customers carry around at brick and mortar stores, an eCommerce WishList feature allows online shoppers to stock up their desired items that need to be purchased on a later date. There are many reasons that make it necessary to include this feature when building an eCommerce website. 5 Design Secrets Of High-Converting Checkouts. Studies show that the eCommerce shopping cart abandonment rate has gone up to a mind-boggling rate: 69% as of January 2016.
That’s a great deal of pain for eCommerce website owners. Have you wonder if there is something in your checkout process that just scares your customers away from clicking the “Submit Order” button? How to Declutter Product Pages (Plus Tips You Can Steal) Let’s get down to the core: you want every product page on your eCommerce website to be a vigorous conversion magnet.
For this critical reason, you should never allow any distracting element to deviate your customers from moving down through the sales funnel until they hit that “Add to Cart” button. Many eCommerce websites’ product pages are overcrowded with unnecessary clutters which play down the beauty of products and overwhelm the visitors. Simply put, if your product pages look similar to this one, consider decluttering them now.
3 Techniques You Can Implement NOW To Improve eCommerce Customer Retention. Remember how much effort you put when acquiring your customers?
The killer Google Adwords campaigns, the exquisitely polished landing pages, and the painstakingly crafted social media posts… as an eCommerce website owner, you know how difficult it is to attract customers to your store at the first place. Yes, customer acquisition is of vital importance, but what’s the point of attracting new customers when you are constantly losing the existing customers? In fact, it would cost you up to 6 times acquiring a new customer than retaining an existing one. What Makes Magento the Best eCommerce Platform. There are many choices out there if you are looking for an eCommerce platform where you can build your digital storefront.
Some “drag-and-drop” eCommerce platforms even allow you, with or without programming skills, to build up an online store within hours. Sounds great, right? That said, as easy as it is to set up an online store with the basic standard features, it has become increasingly important to choose the perfect fit for your very own needs and goals. This is because in today’s eCommerce realm, having the basic features is barely enough to make your brand stand out from the crowds. Mobile responsiveness, social media integration, intuitive user experience, search engine friendliness, timely customer support have become the flat-out requirements of a competitive online store today. Mobile Application.