Marketing Bluesocial
Micro-influencer marketing becoming mainstream - why? The rise of social media platforms has helped marketing experts to refine their understanding of how to effectively target audiences and communicate core brand messaging in ways consumers are most receptive to.
Social media has also provided a space for online influencers to grow an engaged audience, which can be hugely valuable to businesses aiming to increase their reach and boost their sales. Influencer marketing isn’t anything new. In fact, it is now so well-established that for every $1 spent, $7.65 is generated in earned media value.
So, when executed correctly, influencer marketing campaigns can be enormously powerful. Research indicates that 92% of consumers find recommendations from people, even those they don’t know personally, more trustworthy than brand content. Bigger isn’t always better Although the old adage says that bigger is better, data increasingly suggests that this isn’t always the case when it comes to influencer marketing. Five principles of brand management. In today’s competitive world, effective brand management can be the key to success or failure.
Importance of social ads in customer acquisition. Use a social media advertising agency in London to help with social media acquisition through targeting and engagement.
There is no doubt that social media has revolutionised the business marketing landscape. No matter who your target demographic is, large proportions of them will be active on social media. Facebook alone offers a huge reach with other platforms such as Instagram catching up fast in terms of organic and paid opportunities. Case Studies. Why Does Moderation Matter? Below, we’ll look at the importance of Social Media Moderation for brands.
How would you come across if any time someone asked you a question or complemented you simply ignored them? You’d come across at best rude, at worst, offensive. That person isn’t coming back to ask your help again. It’s the same on Social Media, if you don’t engage with your audience, you risk losing them! Unanswered questions are a major failing online – they make customers and clients feel unimportant, and can turn an opportunity for positive interaction into a negative reflection of your business.
Why Does Moderation Matter? From content to influencers, we offer a full digital branding service. At a time when standing out online is paramount to success, Blue Social creatives will help you to build a strong, immediately recognisable brand.
Blue Social is a specialist digital marketing agency in London offering a customisable selection of creative digital branding services that will help you to cement your brand identity and tell your story in your own unique way. Stand Out from the Crowd with a Strong Brand The modern digital landscape is highly competitive, and your brand needs a strong digital-first mentality to ensure that your audience views your business as being the only one that is offering precisely what they need, when they need it. Branding needs immediate visual appeal, depth and longevity, and we'll never deliver anything less than extraordinary.
Enhance Engagement and Forge Connections with a Clear and Memorable Brand Identity. How does Social Media Content Marketing Build Brand Awareness? Brand awareness is more important than ever now that customers are able to find a substitute product or service at the click of a button.
With this in mind, brands are really investing in strategic social media content marketing to build engaged communities of loyal customers who are prepared to buy, recommend and stay loyal to a brand that they know and can trust. How to create a social media content strategy? It’s important to have a planned approach, whether you are starting from scratch or already have an established brand. These are some of the main steps to take: 1. Work out where your target market is online. 2. Social Media Marketing During the Lockdown - How to Adjust to the New Normal?
As any social media agency in London and the UK will tell you, understanding how to adapt to the ‘new normal’ is the biggest challenge in 2020.Being a social media agency in London has distinct advantages and this is still very much the case, but just with a few socially distanced tweaks thrown in.
Be honest about how life will be One of the certainties of lockdown is that we cannot be certain about how it will end, when it will end and what life will be like when it does. Marketing agencies must make full use of their social media platforms in the most productive and targeted ways possible. One of the best ways to connect with your intended audience is to truly reach into their hearts and minds at this incredibly difficult time. Understanding the ways in which life has changed for your customers will set you apart from the competition.Companies that embrace the new normal will stay ahead of the competition. Blue Social Agency Creates Result-Driven Social Solutions. With increasing numbers of businesses competing for valuable digital real estate and consumer attention, you need to know that you are doing everything possible to ensure maximum visibility for your brand.Now, if you’re reading this and thinking, ‘ok, but how?’
Then you might benefit from the expertise and guidance of an experienced social media advertising agency in London, such as the team at Blue Social. How does Social Media Content Marketing Build Brand Awareness? As any social media agency in London and the UK will tell you, understanding how to adapt to the ‘new normal’ is the biggest challenge in 2020.Being a social media agency in London has distinct advantages and this is still very much the case, but just with a few socially distanced tweaks thrown in.
Be honest about how life will be One of the certainties of lockdown is that we cannot be certain about how it will end, when it will end and what life will be like when it does. Marketing agencies must make full use of their social media platforms in the most productive and targeted ways possible. One of the best ways to connect with your intended audience is to truly reach into their hearts and minds at this incredibly difficult time. Understanding the ways in which life has changed for your customers will set you apart from the competition.Companies that embrace the new normal will stay ahead of the competition. Boost Your Brand with the Best Social Media Platform. Social media platforms provide brands of all shapes and sizes with the opportunity to increase their reach, drive leads, and make additional sales that will contribute to their long term success.
But social platforms are busy and it can be difficult to cut through the noise, particularly if you don’t have the foundations of a solid strategy in place to build upon. Top Content Marketing Trends To Deal With The Corona Virus Chaos. How to deal with the impact of this pandemic on social engagement for brands? If your engagement is down, don’t panic! Here are some advice and insight from a paid social agency in London to ease your concerns. Social media always moves at a rapid pace, but the landscape has become particularly fast-moving in the face of a global health crisis. As coronavirus continues to spread across the globe, brands and marketers are naturally finding it difficult to identify the best way to approach this unprecedented situation. Although everything is changing on a daily basis, we have collated some key insights and advice designed to support marketers who are already working hard to remain relevant whilst staying sensitive to the nuances of this health crisis.