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Twitter. Twitter. History Creation and initial reaction Twitter's origins lie in a "daylong brainstorming session" held by board members of the podcasting company Odeo.

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Dorsey, then an undergraduate student at New York University, introduced the idea of an individual using an SMS service to communicate with a small group.[15][16] The original project code name for the service was twttr, an idea that Williams later ascribed to Noah Glass,[17] inspired by Flickr and the five-character length of American SMS short codes. Twitter Chief Trolls Iranian President on Twitter.

How to Use Twitter (with Cheat Sheet) With the Arrival of Twitter’s 'Buy' Button, Is It Time to Move Into Social Commerce? Following pressure on social platforms to demonstrate their validity as powerful sales channels, Twitter recently started testing its "Buy" button.

With the Arrival of Twitter’s 'Buy' Button, Is It Time to Move Into Social Commerce?

The button, which is embedded in tweets, lets users make purchases directly on Twitter and through its mobile app. Rather than users being redirected to a retail site, Twitter’s “Buy” button provides the ultimate one-stop social-media shop. Twitter now joins other companies like Facebook that are trying to prove that a return on investment can be achieved through social commerce.

Related: Facebook's 'Buy' Button Will Change How Brands Sell Online. Twitter’s New Ads for Movies Will Target You Based On What You Tweet About.