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Building Facebook communities by New Comm Road
Subscribe to the New Comm Road podcast. It’s free, and it ensures you won’t miss a single episode! Click on the iTunes image above, or paste this feed into iTunes or your podcatching software of choice: http://feeds.feedburner.com/NewCommRoad Building a community in Facebook. Ask the initial question: Is Facebook the right place to build your community? Who’s the audience you’re trying to reach?A year ago we modeled out the true value of various social networks based on the idea that users in high-value online advertising markets like Japan, the UK and the U.S. were worth more (financially speaking) than those in lower value online advertising markets. Facebook had recently become the largest worldwide social network in terms of users, but based on our model MySpace was still by far the most valuable social network. We’ve now remodeled social network valuations based on current user numbers and Facebook’s most recent $10 billion valuation .
