Qualité. Website Maintenance Tips for Front-End Developers - Smashing Magazine. One of the biggest advantages of online media over print is the ability to change, update, and enhance online media at virtually anytime, with virtually no negative side effects. In fact, if a website or web application does not continually offer its users an ever-evolving and growing experience, that site or application would soon become insecure, unusable, and out of date. Have you beautified your code, validated your markup, and made your XHTML more semantic?