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There's one really powerful idea shaping the future of news. It's powerful, sure, and has wide-ranging implications for how citizens inform themselves about the world around them. Powerful and yet perfectly simple. http://www.huffingtonpost.com/josh-young/if-news-is-that-important_b_307185.html

Josh Young: "If News is That Important, It Will Find Me."

Building a social media hub is easy, but making it an effective marketing tool requires forethought and an outlined strategy. Some tactics are easier to execute over others, but in the end it’s important to build a hub that is not only functional, but also sticky . The following recommendations should help you start thinking about potential integrations and strategies for your branded hub. Supercharged Blog

Maximizing Your Social Media Hub | B2C Marketing Insider

http://www.business2community.com/social-media/maximizing-your-social-media-hub-05930

How Online News Evolved in 2010

News is changing – quickly. The way it’s researched, the way it’s reported and the way we access it are all evolving rapidly. 2010 could well be remembered as a key year in the history of online news. Here are the key reasons why. http://thenextweb.com/media/2010/12/28/how-online-news-evolved-in-2010/
http://www.socialmediaexplorer.com/social-media-marketing/gladwell-is-right-the-revolution-will-not-be-tweeted/

Gladwell Is Right. The Revolution Will Not Be Tweeted.

You could almost hear the brows furling across the Twitterverse the day Malcolm Gladwell’s “ Small Change ” article appeared on The New Yorker’s website Oct. 4. Many fired off a defiant comment without getting beyond the essay’s sub-heading, “Why the revolution will not be Tweeted.” The reaction rippled through Twitter in what many social media passionistas perhaps thought was evidence Gladwell was wrong. They had become activists against the popular author. Unfortunate as it is, many of the neo-Gladwell haters never read the piece, nor did they see what he was trying to say.
A web of infinite information : does that sound like a scary problem of "just too much"? Venerable blogger Om Malik and Twitter co-founder Evan Williams agreed in an interview today that it is. Williams, as a founder first of Blogger.com and now of Twitter, is probably more responsible for the explosion of social data online than any other single person.

Mamas, Don't Let Your Babies Grow Up to Be Data Wranglers

http://readwrite.com/2010/12/29/mamas_dont_let_your_babies_grow_up_to_be_data_wran

A Brief History Of Social Media

http://copybrighter.com/history-of-social-media S ocial media isn’t really “new.” While it has only recently become part of mainstream culture and the business world, people have been using digital media for networking, socializing and information gathering – almost exactly like now – for over 30 years : The Phone Phreaking Era (1950′s – Early 90′s) Social media didn’t start with computers, it was born on “line” – on the phone . Phone phreaking , or the rogue exploration of the telephone network, started to gain momentum in the 1950′s.
http://brands2010.140conf.com/speakers-2

Speakers « 140 Character Conference

(as of November 28th) Adam Zbar (@Tap11) - CEO, Tap11 Alison Kramer (@nummiesbras) - Owner, Nummies Amber Naslund (@AmberCadabra) - VP Social Strategy for @Radian6 Amy Boroff (@JAofNJ) - Development Director, Junior Achievement Amy Sample Ward (@amyrsward) - connecting social change/benefit groups to social media tools for listening, conversations, and more effective real change; Axie Davids (@1day1brand) - Brand Technologist, Founder Distility. Ben Grossman (@BenGrossman) - Communications Strategist, Oxford Communications Brittney Gilbert (@modestneeds) - VP of Marketing and Outreach, Modest Needs Foundation Carol Roth (@caroljsroth) - Author, Business Strategist Chris Boucher (@princeboucher) - Founder, Follow the Prince Chris Mirabile (@The_Hotlist) - CEO, co-founder, TheHotlist.com Dan Lewis (@sesamestreet) - Director of New Media Communications @sesamestreet.
NTEN friend Janet Fouts -- have you read Social Media Nonprofit Tweet yet? -- invited a few folks to share the big lessons they learned from social media in 2010. Because I learn something new every fifteen minutes on Twitter, I had a hard time narrowing it down. In the interest of time (and for the sake of those who will start shaking if this post keeps them from Facebook for more than seven minutes), I narrowed it down to four:

I'm on a Horse! Four Lessons From Social Media in 2010

http://www.nten.org/blog/2010/12/14/im-horse-four-lessons-social-media-2010
Mobclix , an iPhone analytics firm and mobile ad exchange network, has released a year-end report which examines the top application trends from 2010. http://readwrite.com/2010/12/28/report-top-10-app-trends-of-2011

Report: Top 10 App Trends of 2011

https://www.mckinseyquarterly.com/Unlocking_the_elusive_potential_of_social_networks_2623

Unlocking the elusive potential of social networks - McKinsey Quarterly - Marketing - Digital Marketing

There is much hype about social networks and their potential impact on marketing, so many companies are diligently establishing presences on Facebook, Twitter, and other platforms. Yet the true value of social networks remains unclear, and while common wisdom suggests that they should be tremendous enablers and amplifiers of word of mouth, few consumer companies have unlocked this potential. At Liberty Interactive, which comprises many specialty e-commerce companies, we wrestle daily with the question of how to realize the promise of social networks. We do have pages on Facebook and active feeds on Twitter, but we never thought those steps alone would make a big difference to the performance of our companies. More recently, we have adopted a new mind-set: we think of word of mouth generated on social networks as a distinct form of media. This idea is more than a semantic detail.