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State of the Union address goes Web 2.0. The White House will be using Web 2.0 technology to reach out to Americans during and after the president's State of the Union address tonight. While President Barack Obama makes his annual address starting at 9 p.m. Eastern time, the official White House Web site will have a live stream of the speech, along with charts and statistics to provide context and emphasize key points, according to the Obama administration. "We're putting the finishing touches on a new feature for WhiteHouse.gov that will offer an enhanced viewer experience for President Obama's State of the Union address," wrote Macon Phillips, the White House director of new media, in a blog post. "This Enhanced SOTU feature is just one of many ways we are working to provide as much information as possible and answer your questions about the speech. " And immediately after the State of the Union address, the White House will host a question-and-answer event on Twitter.

5 New Paradigms for a Socially Engaged Company. Soren Gordhamer is the organizer of the Wisdom 2.0 Conference, which brings together staff from Google, Facebook, Twitter and Zynga with others to explore living with awareness and wisdom in our modern age, at the end of February in Silicon Valley. He is SorenG on Twitter. The age of social media is not just changing our personal lives, but is increasingly affecting how business is conducted. No longer satisfied with strictly top-down models that view employees as cogs in a system, businesses are quickly adapting to a new paradigm that emphasizes connection, collaboration and innovation.

When people in companies and teams feel engaged, the benefits are significant. Companies are realizing that it is not enough to get people to show up to work; the real challenge is creating cultures that enhance creativity and innovation. 1. The answer was to create a culture of happiness that would naturally overflow into all of the company’s communication. 2. 3. 4. Old Paradigm: “Do what is normal.” 5. Unlocking the Mayor Badge of Meaninglessness - Umair Haque. It doesn’t matter whether I’m talking to an investor, C-suiter, or an entrepreneur. Most of them — like most of the general public — answer the question, “What does social media mean to you?” With “It’s stuff that helps you make ‘friends, digitally!! Do you want to be my friend?” “Sure” I usually reply. And then I say: “But thinking of social tools that way is a little bit like using a positronic brain multiplier from the 25th century to tie your shoelaces faster.

Here’s a more powerful, resonant — and disruptive — way to think about social media. The untapped capacity to create significance (and all the stuff that follows on from it — higher purpose, a sense of meaning, animating passion, intrinsic motivation) has never been more important: I’d gently suggest it’s the wellspring of 21st century advantage. Let me make my case with a mini-case study. What is “gamification” from an economic perspective? Of course, there are at least four big problems with gamification.

A Chronology of Brands that Got Punk’d by Social Media. Update: Aug 2011, we’ve conducted a research project to analyze these social media crises, read the full report to find out what went wrong and how to prevent it. A list of companies that were blind-sided by the internet, they didn’t understand the impacts of the power shift to the participants, or how fast information would spread, or were just plain ignorant. Criteria of “Punk’d” includes a situation where the story would have not been told if social media was not available, or if social media enhanced the situation. Read my exclusive interview with Greenpeace on Forbes. This doesn’t include fake blogs, companies who deliberately tried to cheat the system get their own honorable mention.

Although this punk’d list is the one to stay off, the one you want to get on is the Groundswell awards. Update: I’ve added severity status for some of these Punk’d using the Categorization of Brand Backlash Storms) The Social Media Bubble - Umair Haque. I’d like to advance a hypothesis: Despite all the excitement surrounding social media, the Internet isn’t connecting us as much as we think it is.

It’s largely home to weak, artificial connections, what I call thin relationships. During the subprime bubble, banks and brokers sold one another bad debt — debt that couldn’t be made good on. Today, “social” media is trading in low-quality connections — linkages that are unlikely to yield meaningful, lasting relationships. Call it relationship inflation. Thin relationships are the illusion of real relationships. Here’s what lends support to my hypothesis.

Trust. Disempowerment. Hate. Exclusion. Value. What are the wages of relationship inflation? Let’s summarize. The social isn’t about beauty contests and popularity contests. Now, this is just a hypothesis. Visceral Business — Social business design and management. Why good bosses tune in to their people - McKinsey Quarterly - Governance - Leadership. Bosses matter. They matter because more than 95 percent of all people in the workforce have bosses, are bosses, or both. They matter because they set the tone for their followers and organizations. And they matter because many studies show that for more than 75 percent of employees, dealing with their immediate boss is the most stressful part of the job. Lousy bosses can kill you—literally. A 2009 Swedish study tracking 3,122 men for ten years found that those with bad bosses suffered 20 to 40 percent more heart attacks than those with good bosses. Bosses matter to everyone they oversee, but they matter most to those just beneath them in the pecking order: the people they guide at close range, who constantly tangle with the boss’s virtues, foibles, and quirks.

Whether you are the CEO of a Fortune 500 company or the head chef at a restaurant, your success depends on staying in tune with the people you interact with most frequently and intensely. Taking control 1. 2. 3. 4. 1. 2. 3. Humanizing the Organization « Social Media Monitoring and Engagement – Radian6. How Social Networking Has Changed Business - Bill George - HBS Faculty. By Bill George | 8:35 AM December 23, 2010 Social networking is the most significant business development of 2010, topping the resurgence of the U.S. automobile industry.

During the year, social networking morphed from a personal communications tool for young people into a new vehicle that business leaders are using to transform communications with their employees and customers, as it shifts from one-way transmission of information to two-way interaction. That’s one reason Time magazine just named Facebook founder Mark Zuckerberg Person of the Year. A year ago, many people poked fun at Facebook as a place where kids shared their latest party news. Leaders like IBM’s Sam Palmisano, PepsiCo’s Indra Nooyi, Apple’s Steve Jobs, Microsoft’s Steve Ballmer, Carlson’s Marilyn Nelson, and Harvard Business School Dean Nitin Nohria are all active social network users. Social networking is also flattening organizations by distributing access to information.