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Expect the Groundswell to continue, in which people connect to each other –rather than institutions. http://www.web-strategist.com/blog/2009/04/27/future-of-the-social-web/

The Future of the Social Web: In Five Eras « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing

Consumers have always valued opinions expressed directly to them.

A new way to measure word-of-mouth marketing - McKinsey Quarterly - Marketing - Strategy

https://www.mckinseyquarterly.com/A_new_way_to_measure_word-of-mouth_marketing_2567

5 Creative Social Good Campaigns For the Holiday Season

Geoff Livingston co-founded Zoetica to focus on cause-related work, and released an award-winning book on new media, Now is Gone , in 2007. http://mashable.com/2010/11/29/social-good-campaigns-holidays/

101 Social Media Stats to Make Your Spirits Bright and Your Head Spin

Finding the right needle in the haystack that is the Internet is often times an exercise in futility and frustration. http://www.socialmediaexplorer.com/social-media-marketing/social-media-statistics/
“Wikipedia took the idea of peer review and applied it to volunteers on a global scale, becoming the most important English reference work in less than 10 years.

Clay Shirky quotes

http://www.goodreads.com/author/quotes/442126.Clay_Shirky
Another entry in my irregular "What I highlighted and why while reading Here Comes Everybody " series. http://thx4playing.blogspot.com/2010/12/here-comes-clay-shirky_23.html

Here Comes Clay Shirky

A Look Back at the Last 5 Years in Social Media

http://mashable.com/2010/07/20/last-5-years-social-media/ In honor of Mashable’s five-year anniversary, this series is supported by IDG . Customers are talking about your brand and products — find out what they are saying with IDG Social Scout . Five years ago, YouTube was just getting started , MySpace was the most popular website in the U.S., and Facebook was still limited to college and high school students.

5 Huge Trends in Social Media Right Now

What’s the first thing young women do when they wake up? http://mashable.com/2010/08/20/top-5-social-media-trends/
Two-and-a-half years ago, we described eight technology-enabled business trends that were profoundly reshaping strategy across a wide swath of industries. 1 We showed how the combined effects of emerging Internet technologies, increased computing power, and fast, pervasive digital communications were spawning new ways to manage talent and assets as well as new thinking about organizational structures.

Ten tech-enabled business trends to watch - McKinsey Quarterly - High Tech - Strategy & Analysis

A powerful global conversation has begun. Through the Internet, people are discovering and inventing new ways to share relevant knowledge with blinding speed.

the cluetrain manifesto - 95 theses

Social Anticipation: Using the Intention Web for Experience Marketing | Engage365

Jeremiah Owyang coined the term “ Intention Web ” to describe social media which captures and promotes users’ future plans. Where the asynchronous web is about the then, the real-time web is about the now, Intention Web properties are about the later. Event and experiential marketers seem to have been focused on using social media as a sort of historical record of their activities, posting content, including transcripts, photos, videos, Powerpoint presentations etc. after the fact.

10 Ways Social Media Will Change in 2011

With more than 550 million people on Facebook, 65 million tweets posted on Twitter each day, and 2 billion video views each day on YouTube—, social media has become an integral part of our connected lives. But this is just the beginning. For the past two years , I have been forecasting the evolution social media will undergo.