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How do you completely de-personalize Google results? I asked this question to Twitter the other day but didn't get any answers I hadn't heard before. I'm hoping this post uncovers something new. A bit of background. Google announced personalized search for everyone way back in 2009. Here's what the relevant part of announcement said then (emphasis added): Previously, we only offered Personalized Search for signed-in users, and only when they had Web History enabled on their Google Accounts. What we're doing today is expanding Personalized Search so that we can provide it to signed-out users as well. Earlier this year Google announced Search, plus your world, which did further personalization via social signals. We're also introducing a prominent new toggle on the upper right of the results page where you can see what your search results look like without personal content. Here's where I get confused. One thing I'm trying to figure out is what effect personalization has on these impressions or not.

Google Pushing Out Panda Update 3.9 Tonight. New notifications about inbound links. Webmaster level: Advanced Lots of site owners use our webmaster console to see how their site is doing in Google. Last week we began sending new messages to sites with a pattern of unnatural links pointing to them, and I wanted to give more context about these new messages. Original Link Messages First, let's talk about the original link messages that we've been sending out for months. When we see unnatural links pointing to a site, there are different ways we can respond. In many severe cases, we reduce our trust in the entire site. For example, that can happen when we believe a site has been engaging in a pretty widespread pattern of link spam over a long period of time.

In a few situations, we have heard about directories or blog networks that won't take links down. New Link Messages In less severe cases, we sometimes target specific spammy or artificial links created as part of a link scheme and distrust only those links, rather than taking action on a site’s overall ranking. SEO by the Sea.