background preloader

PESQUISAS EM PARALELO

Facebook Twitter

Fashion Psychology. Our tastes in fashion, and indeed, our ideas in general, are almost never the result of a solo creative effort.

Fashion Psychology

Rather, they are influenced by collective behavior of which we may or may not be consciously aware. Robert L. Goldstone and a team of researchers at Indiana University have been modeling collective behavior in a laboratory setting to determine how idea propagate in different social arrangements. The IU researchers created a virtual environment in which 20 to 200 people “forage” for ideas. The choice of the term “forage” by the psychologists – they consider ideas to be abstract resources that are, in effect, food for the brain. Their experiments are fairly simple – subjects connect to the environment via the Internet, and have to guess numbers from 0 to 100. The results showed that different network sizes worked better for different problems. Got an Original Idea? Not Likely. In the 2006 movie The Devil Wears Prada, Meryl Streep plays Miranda Priestly, the workaholic editor of a fashion magazine called Runway, and Anne Hathaway plays her deliberately unfashionable assistant, Andy.

Got an Original Idea? Not Likely

Miranda senses Andy’s disdain for her world of designer skirts and belts and shoes, and at one point she icily confronts her assistant for her arrogance: “You see that droopy sweater you’re wearing?” She asks. “That blue was on a dress Cameron Diaz wore on the cover of Runway—shredded chiffon by James Holt. The same blue quickly appeared in eight other designers’ collections and eventually made its way to the secondary designers, the department store labels, and then to some lovely Gap Outlet, where you no doubt found it.

That color is worth millions of dollars and many jobs.” Dressing the Self: Art, Fashion and Neuroscience. Ticket Price: £12.00 / £7.00 Age Group: Universal Who are we, and what makes us what we are?

Dressing the Self: Art, Fashion and Neuroscience

‘Just like in the outside world, our self is a construction of our brain; the self is the result of the construction of our relations with other selves and the environment. Understanding how the sense of identity emerges, develops and expresses itself through our lives is essential to our comprehension of what kind of being we are.

Fashionable Neuroscience. As a cognitive neuroscientist I must admit that we sometimes have a tendency to be a little over-the-top.

Fashionable Neuroscience

We spin our work to sound as novel and interesting as possible in the hopes that an editor and anonymous reviewers will find our story interesting enough to get it published in a highly respected journal. Sometimes we go just a bit too far. Analysis: Brainwaves and neuromarketing - how retailers can use psychology to influence shoppers. 27 September, 2013 | By Rebecca Thomson Powerful psychological techniques influence shopper behaviour and the science behind them is becoming more sophisticated, reports Rebecca Thomson.

Analysis: Brainwaves and neuromarketing - how retailers can use psychology to influence shoppers

Subscribe to Retail Week to read this article, 40,000 others like it, and access unique tools and resources designed for retail professionals who want to excel. Get expert retail news and analysisOur industry experts use their unparalleled access to retail leaders to bring you the news and data that matters most. Plus frequent contributions from leading industry figures. Access unique tools and valuable resourcesMake smarter business decisions and better understand your competitors with in-depth analysis and profiles of over 230 of the UK’s most successful retailers on Retail Week Knowledge Bank.

Get the most from Retail Week by choosing the package that best suits you Choose your package. Neuroscience and Fashion: The Necomimi. At pop-culture conventions where people commonly dress as characters from games, sci-fi series, and anime, you have to be pretty strange looking to stand out.

Neuroscience and Fashion: The Necomimi

During a recent event I attended, a girl managed to do just that by sporting a pair of white fluffy cat ears that twitched and swivelled seemingly of their own accord. I later discovered a stall selling this odd accessory and its name: the necomimi. These fluffy white robotic ears were created by Japanese company neurowear whose aim is to create fashion items and gadgets based on the concept of an augmented human body. Their previous works have included a disco where performing DJs would be kicked off if the biosensors worn by the audience indicated they were bored with a particular set. The necomimi started out as a concept video (shown below) but the response from fans was so great that they decided to open up sales to the community.

Image adapted from The NeuroDevelopment Center References: Harmon-Jones, E., Gable, P. 44-45_ACNRJA11_fashion.pdf. Mundo Gump Esculturas feitas de arame. Pega o babador!!! - Mundo Gump. O meu brother Lucas Dias me deu esta dica e eu mal pude acreditar.

Mundo Gump Esculturas feitas de arame. Pega o babador!!! - Mundo Gump

Mais um post da série que te deixa bolado ao ponto de quase ter um surto. Olha só o que o sujeito chamado Seung Mo Park faz com ARAME! Imagina o trabalho de doido que é ficar ajustando e arrumando linha a linha de arame até formar essas esculturas tridimensionais. Seung é um coreano que vem impressionando o mundo com sua habilidade e paciência. É simplesmente incrível como ele consegue fazer o drapeado. Algumas de suas esculturas são genialmente criadas para parecer que estão “cobrindo objetos”.

É simplesmente inacreditável como esse sujeito consegue dobrar o arame. Aqui está o auto-retrato dele, também em arame.

CINEMA | MALE GAZE