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Louise J. Savoie

I am Louise Savoie Digital Marketer at Proweaver, a web development company specializing in Custom Web Design which helps sole proprietors and small companies increase their sales and grow their business. I am responsible in Content Marketing and Social Media Marketing. You can find us on Twitter: @proweaver

What to Consider Before Getting Digital Marketing Services. How can your business stand out during COVID-19 pandemic? Here’s How E-commerce Businesses Can Have a Competitive Edge. Online Marketing Solutions for Pharmacy Marketing Problems. Address Healthcare Business Problems with Online Marketing. Healthcare in the United States: Everything You Need to Know. Top Web Services Your Healthcare Business Needs in 2021. How Healthcare Marketing Can Help Your Business. Perks of Custom Web Design for Small Healthcare Businesses.

Insurance Marketing Ideas That You Should Try This 2021. 2021 Digital Marketing Activities to Boost Your E-commerce Business. Effective Digital Marketing Activities for Pharmacies in 2021. Healthcare Marketing Activities to Look Out for in 2021. How to Optimize for the Instagram Algorithm in 2021. LinkedIn Marketing: How to Set Your Brand Apart in 2021. Google Web Stories: Brace Yourself for What It Can Offer in 2021. Major Changes with Google Ranking Factors in 2021. How to Create an Effective Holiday Marketing Strategy. Tips on How to Prepare Your Business for the Holidays. Google for Small Business: Driving Success Through the Years. Tips in Boosting Holiday Sales with an E-commerce Website. Industries That Should Maximize the Use of Websites in 2021.

Website Design Trends That You Should Consider This 2021. Leading Social Media Marketing Strategies for 2021. The Definitive Guide to SEO Trends for 2021. Voice Search Optimization: A Definitive Guide for 2021. Website Design Tips That Create a Great User Experience. 12 Factors to Consider When Choosing a Web Hosting Service. Effective Content Gap Analysis to Boost Content Topics. Fundamentals of a Successful Website. Gaining More Sales Through Effective Website Design. Online Presence through SEO and Custom Website Design. Custom Website Design Cost for Small Businesses in 2020.

The Website Design Features That Make Websites Great. How Content Marketing Changed During the COVID-19? Local SEO Strategies to Enhance Visibility. TikTok Ads and Its Significant Impact on Business Success. SEO Strategy: Improving Your SEO Performance During COVID-19. How to Stay Ahead of Your Healthcare Business Competitors. Consumer Behavior During COVID-19. Technology and Innovation During COVID-19. The Effects of the COVID-19 Crisis on the US Economy. Effective Mobile Advertising Strategies. Trends to Boost a Non-Profit Organization’s Visibility in 2020.

SEO Tips, Training & Tools. Team Management during COVID-19. Cash Flow Management Tips During COVID-19. Small Business Survival Amid COVID-19. Guideline to Customer Engagement During COVID-19 Outbreak. Our Guide to Digital Healthcare Marketing and COVID-19. Non-Profit Marketing: What You Need to Know. Proweaver: Providing Quality Services Despite COVID-19.

6 Ways to Effectively Manage Your Brand Through COVID-19. Social Media Strategy During COVID-19. Know Why Your Healthcare Website Isn’t Getting Any Traffic. In today’s digital landscape, your healthcare business should also be prepared to reach audiences through Search Engines and Social Media.

Know Why Your Healthcare Website Isn’t Getting Any Traffic

And with content now being too saturated as millions, or even billions of people are using the Internet to promote their own content, being visible is just as important as being consistent. So how do you become visible on the Internet? You make this possible through Search Engine Optimization, or more popularly known as SEO. SEO as the Foundation of Any Website Content Search Engine Optimization is a tactic used to put your website or content on the first page of a search engine’s search results. According to a study conducted by SmartInsights, being on the first page of Google’s search results actually gives websites a 36.4% clickthrough rate.

How to Strengthen Your Social Media Strategy Amid COVID-19. Life, as we know it, has changed completely.

How to Strengthen Your Social Media Strategy Amid COVID-19

What began in China in December 2019 has spread worldwide into what we all know as coronavirus or COVID-19. People everywhere are feeling the impact of this pandemic on health, economics, and education, to name a few. Digital Marketing Activities for Schools to Use and Promote. The Woes of Education and Schools in General Education is by far the best gift you could ever give to a person.

Digital Marketing Activities for Schools to Use and Promote

Why? In the fast-paced development of our society, having the necessary skills and knowledge is essential to achieve greater heights in life. As a result of the aforementioned development, technology rose to the economy’s advantage as well. Nowadays, we see technology and digitalization everywhere; from shopping to entertainment, and most importantly, education.

Since the development of technology, schools have taken the initiative to bring education online. Education and Digital Marketing Activities: A Great Combination. Video Production: The “Must Knows” in Creating Great Videos. Whether we like it or not, videos are the future.

Video Production: The “Must Knows” in Creating Great Videos

With videos being easier content to consume, a lot of online platforms are finding ways to become more video compatible. As such, in this day and age, knowing how video production works is an important skill, especially in marketing. This blog is a crash course that will guide you through all the things you need to know about video content creation. Understanding The Whys Behind Video Production The first thing that every beginner needs to know about video production is that they aren’t cheap.

Effective Ways to Drive Organic Traffic for Your Ecommerce Website. If you are, then you’re in the right place.

Effective Ways to Drive Organic Traffic for Your Ecommerce Website

Driving traffic without paying for ads can be challenging. It can also take a considerable chunk of your time and effort — but it’s not an impossible task. If you use the right techniques and optimize them, you can effectively invite potential customers in and compel them to stay longer. Once you do that, you can eventually convince them to buy your products, sign up for your offers, and others. WordPress Development Tools: The Top List. WordPress is not only used for blogging.

WordPress Development Tools: The Top List

In fact, it is a full-fledged Content Management System (CMS), which makes it a powerful platform for developers. With millions of people using WordPress, it’s a given that a number use it to make a living. Every day, its number of users rises, whether they are in technical support, or plugin or theme development. Similarly, the number of products you can use along with WordPress is continuing to rise, with no chance of slowing down. The Impact of UI/UX Design on Your Business.

Good-looking graphics and great content are not the only things you should focus on when building a digital presence for your website.

The Impact of UI/UX Design on Your Business

There are other things that matter, such as UI and UX design. Have you ever given much thought to the user interface (UI) or the user experience (UX) of your business’ website? If you have not, then you should pay them more mind because these two are important parts of your web branding and presence. The Crucial Part of Machine Learning to Build a Website. What is Machine Learning?

The Crucial Part of Machine Learning to Build a Website

According to the SAS Institute, Inc., machine learning is the “method of data analysis that automates analytical model building.” It is a subset of artificial intelligence (AI) that focuses on the idea that systems can understand and interpret data and identify patterns and structures to enable learning, reasoning, and decision making with minimal human intervention. In other words, machine learning allows users, like us, to feed a computer algorithm with an immense number of data and have it analyze, interpret, and make data-recommended advice and decisions.

If the algorithm identifies any corrections, it can incorporate that new information to improve its decision-making process in the future. A machine learning algorithm also referred to as a model, is a mathematical expression that represents data in the context of a problem, especially in business. How Artificial Intelligence Drives Leads and Sales in 2020.

An Introduction to the Importance of Artificial Intelligence in the Business World Knowing what the customer wants is a great way for businesses to properly engage them and introduce a wide range of products and services that they offer.

How Artificial Intelligence Drives Leads and Sales in 2020

Nowadays, it is so common for users and consumers to look for what is referred to as the “personal touch.” They want almost everything to be customized according to their particular needs and preferences. Hence, utilizing the advantages of information technology in today’s digital age, companies — whether small or big — have found a way to know exactly what customers want by understanding their online behavior. This is where artificial intelligence comes in. How Using a Chatbot Can Improve Your Digital Marketing Strategy. The Use of Chatbots for Online Marketing A company’s success is determined by how good their marketing strategy is.

How Using a Chatbot Can Improve Your Digital Marketing Strategy

And in a world where almost everything is found online, digital marketing has become a prevalent solution for making a brand more visible and accessible to a huge number of potential customers and clients. One digital marketing technique that makes it possible for a company to achieve its desired results is by making use of chatbots. What Is a Chatbot? Chatbots make use of Artificial Intelligence (AI) to create conversations with different kinds of people. How Mobile App Development Changed How We Do Business. The Importance of Mobile App Development in Our Lives The world is in its vital state of development, and with it comes the evident fast-paced advancements in technology. As people grow more accustomed to the cyber setting, mobile apps (with all their advantageous contributions to our lifestyle) now become our partners in the different parts of our routines.

From our social life to an academic or occupational setting, mobile apps have changed how we go about our daily lives. SEO Can Help Custom Website or Webpage Businesses Grow. Users’ Need for Websites and Webpages In a world that revolves around technological advancement and digital solutions, most people spend their time on the internet to seek the services and products that they need for their everyday living. Instead of actively reaching out to request and handpick what they want from a certain source, they are presented with various choices from which they select the one that has piqued their interest the most. Convenience is now measured by how easily and quickly things can be accessed and acquired. Pros and Cons of Using Single-Page Applications for Your Business.

The Impact of Single-Page Applications (SPAs) When building a website application, you have two options to choose from, namely single-page (SPA) or multi-page (MPA) applications. There are not as many single-page apps on the web compared to multi-page apps. Their modern nature and improved usability, on the other hand, offer an entirely new outlook that promises increased popularity in the years to come. Before we start to discuss more regarding single-page applications, let us first have a brief background of what these applications are. An Overview of Single-Page Applications For a long period of time, people were aware only with the idea of multi-page applications (MPAs) that processed different requests among clients and the server.

How a Business Can Grow with Augmented and Virtual Reality. It is undeniable that the business industry is ever so competitive. The challenge is not just about introducing one’s business but also about surviving the competition by maintaining one’s standing. It is then important to keep up with the trends introduced in the industry to progressively flourish our business.

Continuously improving the products and services offered can lead you toward success. Consequently, one of the noted increasingly popularized technologies aimed at helping one to grow their businesses is the augmented reality and virtual reality technologies. Interested? Differences Between Business Intelligence and Business Analytics. Why Do We Need Business Intelligence and Analytics? How do I keep my business alive? Benefits of Using React Native for Your Business. 7 Advanced Content Marketing Strategies and Their Impact on Your Business. Nowadays, content marketing has become a powerful tool for businesses in the digital age where everyone is constantly scrolling through their social media accounts and looking for relevant information. 7 Ways Influencer Marketing Helps Your Business. Artificial Intelligence in Web Development: What You Should Know. A lot of people use the Internet for different reasons.

The Internet Live Stats shows that there are about 4.3 billion Internet users all over the world today. This means that more and more people are taking advantage of the Internet and what it can do. Businesses can also harness the power of the Internet. 10 Tips on Social Media Management for Your Business. Nine-Point List: The Importance of Professional SEO. For many businesses and entrepreneurs, having a website allows them to have online representations.

But, online representation doesn’t end there. Having an attractive custom web design is useless when your target market cannot see it. 8 Ways to Integrate Social Media into Your Marketing Strategy. Social media has gotten more popular as of late. 8 Reasons Why Brands Rely on Influencer Marketing. Not all influencers are celebrities, but they sure can pull in a sizeable crowd. Keep in mind that when there’s a crowd, there’s a sale. 7 Ways to Grow Your Business Through Social Media Management. People around the world use at least one social media platform, connecting with their friends, family members, or even colleagues. How Social Media Marketing Can Be Applied to Businesses. 6 Reasons to Use Facebook Messenger Chatbots. Chatbots are becoming more and more popular over time. Whether they are notification bots or AI bots, many businesses are seeing the potential of chatbots in helping them achieve business success.

Those who first took advantage of using the chatbots are now reaping its benefits. While large corporations may already be enjoying the rewards of using chatbots in their operations, small businesses can indeed follow in their footsteps. 6 Things That Make Google Reviews Important for Your SEO. 6 Ways Professional Web Design Can Boost Your Brand Marketing. 5 Important Points on Choosing Between Responsive Web Design and Adaptive Web Design.

YOAST: The Importance of a Focus Keyword in Your Post. WordPress 5.2.2: Are You Ready for It? Why Do You Need a Responsive Web Design? What Is the Importance of Brand Mention in SEO? Steps to Improve the SEO Performance on Your Website. How to Attract and Retain Website Visitors Through Content Marketing. How to Speed Up Your WordPress Website. Google Ranking Factors For 2019. Fundamental Ways to Increase Your Website Speed. Converting Pages to AMP: Is It Necessary? Advantages of Responsive Web Design. 5 Tips to Build a Website with WordPress. 8 Things You Need to Know About Google AMP in 2019. How Does WordPress Work? A 9-Point Guide! Top 10 Examples of Progressive Web Apps in 2019. 5 Reasons Why You Need to Optimize Images for SEO. 8 Factors to Consider in Video Marketing.