Martha Stewart: Twitter is Better than Facebook. Yesterday, Bill Gates admitted that he has abandoned Facebook because he had too many friend requests and could not tell who he knew and who he didn't. Now we have another well-known public figure who isn't very fond of Facebook: Martha Stewart The master of home décor, in an interview with The Daily Beast, talks up Twitter and describes Facebook as "dippy. " Unlike Gates though, she extensively discusses why Twitter has a special place in her heart. Here's a little of what she to the Beast: “I just love it so much more than Facebook ...
Martha continues to praise Twitter, even calling it "the Wal-Mart of the Internet" (that's an interesting analogy...). “I think Martha has built a tremendous fan base and she obviously knows how to use many different ways to communicate with them ... Really though, what else could Brandee say that didn't bash Martha or Twitter? Are Stewart's words indicative of anything? "Search Is A Pencil" - John Battelle's Searchblog. I will never forget that quote, from Alta Vista founder Louis Monier, as he bemoaned the devolution of his creation into Yet Another Portal. He was devoted to the idea that Alta Vista would do one thing – search – and do it well. But Alta Vista was instead turned into a bawdy image of Yahoo, AOL, Lycos, Excite, and all the other portals of the late 90s.
And along came Google, which by 2000 had gained a reputation as the Best Search on the Web. And Yahoo, eager to appropriate all things Best on the Web, was more than happy to give Google what Netscape had given Yahoo in the mid 90s: a font row seat to Becoming the Next Big Thing. Oops. Facebook At Work: Helpful or a Hazard?
It seems we're always going back and forth on the subject of Facebook's usefulness at work. Some would argue that Facebook is no longer just a time-wasting application for poking people and throwing sheep - it's a critical part of their daily communications with co-workers, colleagues, and others within their industry. In fact, earlier this month, we reported on a study that showed the growing acceptance of social networking applications in the workplace. The study noted that nearly half of I.T. professionals now saw Facebook as one of the apps that had business value.
Yet today, there's new information being released that seems to say something different about the state of social networking applications in the workplace. According to Nucleus Research, Facebook causes a 1.5% decrease in employee productivity. Facebook at Work = Lost Productivity? A Second Opinion He found that people who took small breaks between tasks were 9% more productive than their colleagues who did not. How to Filter and Manage Your Online Social Life - Social Networ. Debacles: What Was Mark Zuckerberg Smoking When He Redesigned Fa.
Facebook Lets You Open Your Profile to Everyone. Continuing its effort to become a more open social networking site, Facebook is introducing a new privacy (or lack thereof) option that lets you make your entire profile viewable to everyone. Previously, Facebook let you open up different elements of your profile as far as the networks you belong to, meaning everyone in your designated region, school, or employer. Now, you can make your profile, status updates, photos, and wall posts available to anyone on Facebook. The privacy settings still allow a high-level of specificity, so you can make only certain profile elements visible to everyone and others visible to only specific people. This decision speaks to Facebook’s move earlier this month to make Pages and Profiles two very similar entities. Tweetdeck and Seesmic: The Twitterization of Facebook Comes to t. Now that Facebook has rolled out its new real-time homepage, which in many ways feels like a crossbreed between Twitter and FriendFeed and has allowed third-party developers to access status updates on the service, it only makes sense for developers to try to bring some of these functions to the desktop.
After all, it was the rise of the early desktop clients that fully revealed the potential of Twitter to its users, and a lot of developers are hoping to do so for Facebook as well. Seesmic released a dedicated Facebook application last week, and Tweetdeck just released a new version of its popular Twitter client today that now integrates Facebook status updates. Tweetdeck The developers of Tweetdeck just released a new beta version of their popular Twitter client that now integrates updates from Facebook, and allows users to post messages to both Twitter and Facebook. Ultimate How-To: Grow Your Social Media Network. Are you using content marketing as part of your digital strategy to grow your business? If so, you're not alone. According to the Content Marketing Institute, the lion's share of marketers (some 92%) report using content marketing.
In the fast moving world of digital strategy, things are always changing. What should you expect in 2014 to change in the world of content marketing? Hana Abaza of Uberflip has put together an infographic detailing five key content marekting trends for the coming year. 1. 2. 3. 4. 5. Twitter and Facebook, the perfect marriage. | The Digital Life. Facebook status updates can now be made public. Twitter, this co. What Social Media Is and What Social Media Is Not. By Mike Fruchter of MichaelFruchter.com (Twitter/FriendFeed) This post touches upon what I feel social media is and isn’t. It does not matter what your purpose is for using social media.
The key elements are and always will be the same. Your desired outcome is dictated by the basic fundamentals of the core of what social media is. This post touches upon the most important ones. I could have went on and on with this list, but I don't think that was needed to drive home what I'm trying to get across. Please feel free to add to it by leaving your thoughts and opinions in the comments. What social media is: 1) Conversation: Social media is all about word of mouth. 2) Commenting: This goes hand in hand with community and conversation. 3) Community: This is formed from conversation. 4) Collaboration: Work with anyone, anywhere to achieve a common goal. 5) Contribution: First and foremost this means being helpful.
What social media isn’t: 1) Social Media isn’t easy. The Facebook Blog. Don’t Friend Me! Libraries… stop friending me! What??? I’m noticing that when a library decides to start a flickr account, a twitter feed, or create a Facebook page, they naturally want to start “making friends.” So what do they do? They friend me. Why? Social networks exist to connect with other people, right? If you can’t answer this question, take a breather from the web for a couple of days and figure out your answer. It’s the same with social network sites – you need to establish a target audience, and then work on finding that audience. Another way to look at this is from your customers’ point of view. Don’t get me wrong. This is part of my slowly-growing series on organization-based friending in social networks.
Attracting Friends, Part 3: Facebook Attracting Friends, Part 2: Twitter Attracting Friends, Part 1 More on Friending Don’t Friend Me Be Sociable, Share! Making Connections – the Institutional Version Humanizing your Facebook Pages Finding Yourself on Google… when you’re a Kid.