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Five Types of Social Media Influencers. What makes a good influencer? “Influence” is a concept difficult to evaluate since it refers to both subjective and objective values, resulting in a measurement of: commercial and financial success reputation and credibility quality of affiliations and contacts charisma and the impact of personality. Internet en el Aula - Red social docente para una educación del siglo XXI.

INFOGRAPHIC: Recruiters Aren't Using Facebook And Twitter.