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Social Media Marketing

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4 Tips for Creating a Consistent Transmedia Content Strategy. THR's Social Media Poll: How Facebook and Twitter Impact the Entertainment Industry Gallery. How Social Media Helped Toy Story 3 Win at the Box Office. How Social Media Helped Toy Story 3 Win at the Box Office Feb 18, 2011 Mashable Previous News Disney and Pixar Go Viral With "Cars 2" Faux Ads Apr 03, 2011 Mashable How Social Media Helped Toy Story 3 Win at the Box Office Feb 18, 2011 Year in Review 2010: The Top Brands on Facebook. Build a Free Flash Website. 5 Business Models for Social Media Startups.

Jun Loayza is the President of SocialMediaMarketing.com, a company focused on building social media campaigns for companies.

5 Business Models for Social Media Startups

He is also the co-founder of Viralogy.com, which measures and ranks your social influence online. Digital and social media marketing. Pinterest’s First Investor Explains the Secret to the Startup's Success. How Transmedia Storytelling Is Changing TV. Lisa Hsia is Executive Vice President of Bravo Digital Media.

How Transmedia Storytelling Is Changing TV

Until now, media companies have focused on getting audiences to watch shows “live” via a TV set, where the bulk of advertising dollars are. Tag Galaxy. The New Marketing Landscape. The New Marketing Landscape In today’s networked world, mobile devices, e-mail, and social media sites like Twitter, Facebook, and LinkedIn have seemingly become essential to our daily lives, and all three avenues are being used for marketing purposes — many times, simultaneously.

The New Marketing Landscape

In an effort to get a better picture of how marketers use these various mediums to communicate their messages, eROI conducted a study in April, 2010. The focus of the survey was two-fold — they surveyed marketers to determine: The impact of mobile marketing in e-mail and Web marketing programsThe importance and impact of social networks in relation to their e-mail and Web marketing efforts. The most popular integrated suite of applications for social media marketing. 10 things you shouldn't believe about freelancing. If you're thinking about going freelance, be forewarned: Much of what you hear -- about the freedom, the money, the work itself -- is just plain wrong.

10 things you shouldn't believe about freelancing

Freelancing seems to be a goal for many IT professionals, but it's not all it's cracked up to be. Many of the perks people believe freelancers enjoy simply don't live up to their billing. While the following anecdotal musings might give the impression that I'm disillusioned with freelancing, I'm not.

On the contrary, many days I feel like I've cashed in a winning lottery ticket (not one of the really big ones, but a winner just the same). If freelancing is your goal, do it for the right reasons -- your reasons -- not because of the myths you hear. 1: Freelancers make the big bucks. Facebook Timeline for Nonprofit Organizations. By Rebecca Saidlower and Miriam Brosseau The social media revolution means big things for nonprofits.

Facebook Timeline for Nonprofit Organizations

Social media demands a kind of openness and authenticity that can be challenging, but also empowering. Now more than ever our friends, fans, and followers can connect with us (and we with them) immediately and personally. The recent release of Facebook Timeline for Pages provides a new opportunity for your nonprofit to share your story in a rich, engaging way, with both those outside and inside your organization.

5 Key Trends Supercharging Today's Digital PR. In 2012, Social Media will move beyond growth to saturation. This means that digital public relations is changing quickly. Recently, I had an opportunity to speak about the opportunities and trends in digital public relations at the PR News Digital Summit. The Pinterest Brand Bubble. See if you know this story: There’s a hot new social platform enjoying meteoric growth, and everyone from The Wall Street Journal to tech blogs is talking about it.

The Pinterest Brand Bubble

Brands, not wanting to be left behind and looking for a little early-adopter cred, set up shop. And wait. That was the story of Second Life in 2006 when brands like American Apparel, Toyota and Reebok hoping to capitalize on the virtual-world buzz set up shop on Second Life. And then by 2007, it was all over. Fast forward to today, when the same rush is happening around Pinterest, the latest Silicon Valley company to be christened The Next Really Big Thing. “A lot of brands are running too quickly to Pinterest,” said John Bell, global managing director at Social@Ogilvy. There are solid reasons for many brands. There are some obvious fits. But then there are the head-scratchers. Create A Facebook School Page In 10 Minutes. With approximately 1 in every 13 people over the world now on Facebook, there is no question it has been a social revolution.

Create A Facebook School Page In 10 Minutes

But with over 70% of US web users on the social networking platform, are you taking advantage of this engaged audience? Let’s look at how you can quickly and easily create a Facebook school page and bring your community online. Future Work Skills 2020. Elizabeth Corcoran (betsy_) - Forbes on Twitter - Tech Bloggers on Tech Picnic. Building a Website for Your Business. In our introduction to this Online Marketing Toolkit, we noted that many people are going online in search of small-business information.

Building a Website for Your Business

If you want to make it easier for potential customers to learn about your business online, the logical first step may be to set up a website.