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Pinwi ( ) is a smart parenting tool that uses data from children to generate useful insights for parents to know their children interests.

Pinwi: A Smart Parenting App to Know Your Child Interests. Why is there lack of focus on interests? Before we address the question about the lack of focus on interests, lets talk about as children, how we made choices for ourselves. 8 out of 10 people we meet today are likely to say they would have picked a different career path given a choice.

Why is there lack of focus on interests?

Isn’t it true that we make the most important decisions of our lives, like our career, through a well thought out process of elimination? Shouldn’t these decisions be a matter of our choice instead? Why we think parents need help understanding their children’s interests? Children are over scheduled these days.

Why we think parents need help understanding their children’s interests?

Apart from school, they spend between 5 to 12 hours every week doing other activities. These activities are generally focused on either their academic enrichment or to help them build skills and knowledge. Usually parents scout for activities for their children based on information available on parent forums, through online resources, recommendations they receive from other parents or teachers and based on their children’s interests. Happiness & Delight - The basis of our Interest-Mapping Model. A Harvard Business Review published in 1999 by Timothy Butler & James Waldroop, introduced an interesting concept on interest-mapping for companies to retain their best employees.

Happiness & Delight - The basis of our Interest-Mapping Model

The concept of Deeply Embedded Life Interests or DELI – was a way for companies to sculpt jobs for their employees based on what made them happy instead of jobs they were good at. The paper defined DELI as – “… long-held, emotionally driven passions….” and suggested that Life Interests start showing up in childhood and seem to find expression throughout a person’s life. It is a matter of looking at our lives more closely to know what our “deeply embedded life interests” are.

PiNWi is based on a simple theory that draws from this concept: What motivates children to make self-actualized choices? Dr.

What motivates children to make self-actualized choices?

Namrata Rahul Goyal is a Consulting Psychologist with Pinwi and a key contributor towards the idea and its subsequent validation. Given her experience in Developmental Psychological and Social Research, Namrata strongly supports the concept of learning what motivates children intrinsically before responding to the external factors that influence a child’s development and growth. In this post she explains the merit in that approach and how Pinwi helps realise it. In a growingly competitive world parents and teachers are often concerned with with how to motivate a child to make self-actualized choices when it comes to career decisions. The most common way of helping children make vocational choices is by consolidating feedback from the environment i.e., paying attention to grades and evaluations in the child’s immediate context. Pinwi: A Smart Parenting App to keep up with children's interestsPiNWi: A Smart Parenting Tool.