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Andrea Hart

Boosting Online Campaigns with Geo-Marketing. The Internet is a big place with lots of competition, and the average business owner will need to pick and choose their battles when it comes to online marketing.

Boosting Online Campaigns with Geo-Marketing

One of the single best ways to bypass the competition is with geo-marketing, or focusing your efforts on local searches. Here is a glimpse at how geo-marketing could take your SEO campaign to the next level. Skip the Competitive Keywords Fighting large corporations for valuable keywords is a losing battle for many smaller businesses. This is especially true for companies that are looking to get an immediate influx of traffic with PPC advertising. Reduce Bounce Rates High bounce rates will hurt a company on a few different levels. Focus on the Customers That Matter.

Effective Search Engine Optimization for 2015.

As search engines refine their search products, what was high-tech last year may be outdated today. Good businesses in Los Angeles need to stay ahead of the game by making sure the SEO content of their websites is effective. Search engine optimization started out as a simple way to get a high ranking on a search engine, but today it is one of the most important parts of strategic field marketing. – leetweb

How Local SEO Helps Los Angeles Companies. Optimizing content for search engines has been a proven method to help companies drive targeted traffic to their sites and improve conversions.

How Local SEO Helps Los Angeles Companies

However, someone looking for a dentist or talent agent in Los Angeles isn't going to want to do business with someone based in Charlotte or Pittsburgh. Top Two Things to Look For in an SEO Company.

Miami business owners who are ready to attain unprecedented success this year should know that digital marketing can help them outshine their competitors and win new clients. If you’re ready to find the ideal digital marketing firm, remember that SEO is the foundation of any effective online advertising campaign. – leetweb

What to Expect from SEO Analysis.

SEO companies basically help businesses get customers through search engines. They mainly do three activities: Create high-quality content, improve the URL structure of your site, and analyze results and make adjustments. A good deal of the SEO effort goes into analyzing the business’ past performance, key requirements, and progress. – leetweb

Why Businesses Need SEO Services. Getting More for Your Online Marketing Dollar.

In today’s world, businesses need to have as much marketing online as they do in local ads such as radio or newspaper. It is believed that online sales will climb to as high as $370 billion over the next couple of years. – leetweb

Use SEO to Increase Business Profits. The digital landscape is in a constant state of flux.

Use SEO to Increase Business Profits

Smart entrepreneurs in the Miami area understand that this is part of running a modern business, and they’re always on the lookout for cost-effective ways to market their businesses. One thing that hasn’t changed over the years is that small businesses have a lot to gain from effective SEO. In fact, SEO has become so important that almost all successful business owners make it integral to their marketing campaigns. Optimizing Images for SEO. When creating a blog post or publishing an article for your website, one of the questions you might have asked yourself is whether to utilize images or not.

When creating a blog post or publishing an article for your website, one of the questions you might have asked yourself is whether to utilize images or not. This dilemma can always be answered by a resounding yes, since a single image can spice up an article. – leetweb

This dilemma can always be answered by a resounding yes, since a single image can spice up an article.

Optimizing Images for SEO

In optimizing an image for your SEO campaign, here are the things that you should consider. Choosing the Right Image This does not mean that you can choose an image based on aesthetic value alone—or worse, a stock photo. You should choose the image that will be in line with the subject of your article. Outdated SEO Tactics to Avoid.

There are SEO tactics that are effective nowadays, and then there are those which should be left in the dustbin. If you see your company using these outdated tactics for your SEO, then it’s high time for you to reevaluate your strategy and do away with obsolete methods completely. – leetweb

Poor URLs Can Cause Browsers to Crash. One of the best practices for building an SEO-friendly URL is to be as short as possible.

One of the best practices for building an SEO-friendly URL is to be as short as possible. A more structured URL displays the path of the webpage in relation to the main site. Although Internet Explorer has a URL length limit of 2,083 characters, many believe going over 2,000 characters is ill-advised. – leetweb

A more structured URL displays the path of the webpage in relation to the main site.

Poor URLs Can Cause Browsers to Crash

Although Internet Explorer has a URL length limit of 2,083 characters, many believe going over 2,000 characters is ill-advised. The reason, however, isn't just for readability and accessibility. Today's browsers could crash if the URL is too long. This phenomenon has been observed dozens of times, like in a December 1, 2014 support ticket raised to the Mantis Bug Tracker. Getting into the heart of the problem would be too technical, so your safest bet is to adopt good URL practices.