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Find startup jobs, start up work, and companies. See Salaries. Boston entrepreneur jobs, events, resources and blog. Neely Adkins? Social media is different than traditional media in several ways, and this is especially true with paid advertising!
When exposing your brand’s content to non-fans (especially if your brand has any negative history), the feedback can be malicious. However, it’s important to keep this feedback in perspective! If you receive 40 negative comments, most execs will want to pull the plug, but when compared to the 16,000 engagements your post has received, that’s an excellent percentage!