Quand poster sur les réseaux sociaux ? -... [Digital Marketing] Comment le luxe s’est saisi des réseaux sociaux. Cas d’étude : Pourquoi Lego est-el... 6 Must-Have Chrome Extensions For Bloggers | Blogger Babes. Since 43% of the World is now using Google Chrome, I guess it’s safe to assume that at least that share of Blogger Babes readers use this web browser too. There must be good reasons why almost half of the world population has made this choice, and if you are not already using the browser, you’ll definitely reconsider your decision after you try the next six awesome Chrome extensions for bloggers.
Cool and practical extensions that allow you to customize your search experience are only part of what’s great about Chrome. It’s fast, simple, and you can sync everything across all your devices. Before you visit a suspicious site of phishing or malware safe browsing features will notify you, and if you want to surf privately there’s an incognito window you can use. Here are few of my favorite Google Chrome extensions that will save you lots of time and make you more productive when blogging: Ginger’s Spell and Grammar Checker Ginger Spell and Grammar Checker Rizzoma Research Sidebar.
Joffrey Martin sur Twitter : "Historique des #réseauxsociaux en quelques dates ! #socialmedia... Comment Leroy Merlin gagne de l’argent avec... - Bricolage, jardinage. Créer du trafic et des ventes en magasins, à partir d’une page Facebook ? C’est du domaine du possible, au vu de l’opération menée dans 10 Leroy Merlin de l’Est de la France, en collaboration avec l’agence Make Me Viral. En juillet et en août, une sélection d’abris de jardin en bois était proposée avec une réduction moyenne de 15%. Des offres disponibles uniquement sur les pages Facebook des magasins concernés. Malgré la portée limitée de l’opération, elle a permis d’augmenter le panier moyen de 10% sur la région, et de générer un chiffre d’affaires situé entre 60 000 et 90 000 €.
Une offre 100% Facebook « Les fans pouvaient consulter les offres, le détail et télécharger ou se faire envoyer un bon de précommande à présenter dans leur magasin », indique Make Me Viral. Alimenter le trafic et les ventes en magasins « Le succès d’une telle opération nous aide à sensibiliser chacun d’entre nous à ces nouveaux canaux marketing que représentent les réseaux sociaux.
12 Mistakes You Shouldn't Make on Twitter If You Want More Followers. You have successfully made an official Twitter account… what’s next? You need to grow your followers. Twitter is one of the many social media platforms that allow businesses to market and advertise itself without the use of additional manpower or expensive resources.
The concept around Twitter is that you tweet with a limited character count of 140 which forces you to think about your tweet. You then put some #hashtags into your tweets, which simply work as tags grouping together tweets containing the same thought. As a registered user, you are allowed to retweet, share, and follow numerous sites which could gain you new followers as well. But no one follows me For your business to gain popularity on Twitter, you have followed different social media marketing strategies. But when you look at your profile again, it seems that the number of your followers are way lower than those whom you are following. But are you sure you are doing the right thing?
1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. How to Save Six Hours a Week on Social Media. 210 Flares Filament.io 210 Flares × You know the feeling. You’re sitting there, staring at your hands, at the keyboard, at the screen, at the ceiling. You’re supposed to post something on Twitter, but you have no idea what to post. I’ve been there before. I think we’ve all been there. Everything that comes to mind seems lame. Slogans, links, articles, quotes, pictures—you have no clue. So you sit there wasting your time. We’re all too busy to afford this wasted time. I wrote this article so you can save at least six hours each week on social media. We spend lots of time on social media—3 hours a day or more Social media is a huge time vortex.
In one survey, American adults spend an average of 3.2 hours a day using social networks! This data is shocking enough, but it gets even more interesting: Business owners spend 50% more time on social media than non-business owners.Senior executives and business decision-makers spend 40% more time on social media than those not in such positions. But how? The 10 Commandments of Social Media Content Marketing. In 1997 the first social network was created called sixdegrees.com and was the forerunner of the modern social networks that started to gain traction in 2002.
The first of the modern next generation social media networks that followed in 2002, had the the funky name of Friendster, which to my ear sort of sounds like a hybrid cross between a “Friend” and a “Hamster”. As with any good idea it was quickly copied (“ripped off” is another phrase that comes to mind) and MySpace was created and launched in 2003. This social media network dominated for the next 5 years as teenagers became addicted to the interactive and multimedia rich, self publishing web platform that allowed them to share music, content and information with their friends. The addictive power of the social network was on display to many parents as dinner tables around the world were deserted by teens after gulping down their meat and potatoes, as they rushed off to their computers to continue their “MySpacing” 1. 2. 3. 4. 5. 6. Infographie : les 6 plus gros clichés des réseaux sociaux. 11 Incredible Mobile Marketing Statistics (and why you should care) - Mobile marketing is changing the way marketers, brands, agencies and consumers think about marketing.
Smart phones have changed the dynamic forever. No matter whether marketers care about social media, local marketing, email marketing, e-commerce, phone calls or web traffic—mobile marketing is changing them all. If you don’t believe that mobile is changing marketing forever…you’re wrong. Hopefully a few of these stats will open your eyes. There are 7 billion people on Earth. 5.1 billion own a cell phone. 4.2 billion own a toothbrush. Why You Should Care Mobile marketing gives marketers access to a captive audience in a hyper-targeted way. Everything will be touched. Marketing executives need to start prioritizing mobile marketing in their budget right now. To start conservatively, consider a mobile landing page or a mobile text-back campaign. Marketers should view mobile with excitement. Trust me, get out in front of this wave of mobile marketing or you will be swept away by it. Database Error.
Selling Through Social Media to Close More Leads - Insideview. Selling Through Social Media to Close More Leads Share this Infographic with friends on Twitter: Embed the above image on your site - copy and paste from the code below. <! -- InsideView Infographic: Selling Through Social Media to Close More Leads --><a href=" src=" alt="Selling Through Social Media to Close More Leads" title="Selling Through Social Media to Close More Leads" width="550"/><BR />Selling Through Social Media to Close More Leads</a> InsideView What is Social Selling?
There is a growing amount of buzz about a concept called "social selling" (often used synonymously with Sales 2.0). In the last five years the notion of social sales has changed dramatically with the adoption of Web 2.0 and social media. Social Sales and Customer 2.0 Intelligence Is Key. Marketing et médias sociaux aux États-Unis : les blogs déclinent, Facebook (et LinkedIn) triomphent. Je m'abonne En 2011, l’étude menée auprès de 500 entreprises ayant la plus forte croissance par l’université du Massachusetts (University of Massachusetts Dartmouth Center for Marketing Research) portant sur l’usage des réseaux sociaux à des fins marketing relève une forte hausse de l’usage de ces réseaux et l’abandon des autres points de visibilité (blogs, podcasts, forums etc.)
Points notables, plus des deux tiers des 500 entreprises américaines étudiées utilisent Facebook et LinkedIn et près de la moitié Youtube. Sans grande surprise, MySpace est dans les limbes, tout comme les podcasts. L’étude relève toutefois un paradoxe. Les outils tels que les blogs ou les forums, bien que délaissés, affichent le plus haut taux d’efficacité, selon les entreprises qui les utilisent à des fins marketing (tableau 2). Une approche somme toute assez logique. Les nouveaux entrants tendent à privilégier Facebook, plus simple et évident pour déployer une stratégie d'engagement sur les réseaux sociaux.
6 ways to optimize your business with Foursquare. Posted byTinaon to Marketing, Social Media What is the hottest mobile trend for 2010? The answer seems obvious. It’s Foursquare, the Twitter of 2010, the leading location-based social network which, with a game aspect, encourages people to explore their neighborhoods via their smartphones, share their visits with local attractions, events and businesses and gives them rewards when they do so. Further than that, Foursquare, which in April 2010 reached a million users in just over a year of existence, is driving new online strategies for businesses. It offers them multiple ways to attract customers and gain qualitative and quantitative feedback on their establishment. 1.
First thing to do is visit Foursquare website and search for your business to see if it is already listed. 2. Businesses can offer discounts or special offers to reward people who “check-in” their establishment and develop stronger relationships with their customers. 3. 4. 5. 6. The Marketing Secret About Twitter That Most People Don’t Know. Twitter is maybe the most misunderstood and under estimated social media marketing tool in the social media top 5 including Facebook, YouTube and LinkedIn. Most people still think it is just about superficial conversations, insignificant daily events and news. The reality is that it is a much sharper tool than Facebook in one very important area and that is creating a large database of followers (subscribers if you like) without having a large marketing budget. On Facebook you have to drive people to your Facebook page to get them to “like” your page so that you can then provide updates that they will find interesting and engaging.
This requires 2 key elements to really scale 1. 2. The challenge with Facebook is that this can cost you a lot of money to run a marketing campaign to grow your fans and this requires budgets that is only available to large companies and that is why you are seeing major brands with tens of million of ”likes” such as Coca Cola. The Power of Twitter The Challenge. 11 New Twitter Facts, Figures and Growth Statistics plus [INFOGRAPHIC] 5 Top Facebook Apps to Market your Business and Brands. There are two companies we can blame for creating time wasting “apps” and ecosystems on the social web that distract us from the serious matters at hand every day. It is not hard to guess…. Apple and Facebook! In fact walking down the street is becoming more dangerous as people with their earphones plugged in and their eyes peering at their 3.5 inch phone screens are very likely to walk into you, or an immoveable or fast moving object. Facebook “Apps” have become prolific in the last 2 years.
On average, people on Facebook install apps more than 20 million times every dayEvery month, more than 500 million people use an app on Facebook or experience the Facebook platform on other websitesMore than 7 million apps and websites are integrated with Facebook Video and Photo Apps Grow in Popularity Video apps such as “Vevo for Artists” are popular, along with image and photo apps such as Instagram continue to reveal the power and importance of multi-media on the Facebook social network. 1. Features. Twitter Directory and Search, Find Twitter Followers. Social Media ROI - Retour Sur Investissement des media sociaux : 15... 7 tips for launching successful Social Media Campaigns. Posted bydimitriszotoson to Marketing, Social Media Companies get more involved day by day in Social Media networks in order to stay up-to-date and to reach their target audience effectively.
In this article, we discuss some practices that should be avoided and we suggest alternatives that can help you plan and execute successfully your Social Media Campaigns. 1. Don’t try to be “everywhere” The question is not in how many social media a company should be present, but in which of them. Focus on quality over quantity. By selecting the most appropriate social media networks of your industry you avoid losing time and you decrease the probability of failure. Once you get familiar with the selected social media, you will notice that they provide useful tools to monitor your campaigns, set goals and conduct research. 2. Don`t try to direct sell through social media. 3. Every update, tweet or post in social media, should be considered as an official corporate message. 4. 5. 6. 7.