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Badges. Score One for Gamification. LevelUp for Photoshop - #Gamification of learning complex software. Let’s say you’re an amateur photographer who has just purchased a fancy new camera and now you want to be able to manipulate all the photos you’ve taken. You download the massive Photoshop 30-day trial from the Adobe website, then run through the install process, and then finally, launch Photoshop. And what do you see?

A blank white canvas, and an overwhelming assortment of menus and panels. It’s daunting, to say the least. Many people will stop right there - not knowing what to do, not gaining any understanding of what Photoshop is capable of, and most importantly, not buying Photoshop when their 30 days is up. LevelUp for Photoshop is a game of missions — and points and rewards — that guide you along the way of learning basic Adobe® Photoshop® CS5 software skills. Adobe is current split-testing LevelUp amongst trial downloaders who have self-identified as amateur photographers, but if you follow this link, you can download the LevelUp plugin yourself.

Aetna Scores with Interactive Patient Engagement Game. "We want this thing to be part of people's lives. Because you're going to invest a lot into it—putting your images and you music and your quotes and your journal entries. And it really is touching on all aspects of your life," Hewett said. "It's got to be focused on outcomes, behavior change, and it's got to be cool and interesting and engaging and leverage some of the consumerism trends right now for it to work.

" Initial numbers suggest the companies are meeting the goal of sustained engagement: 15,000 beta testers visited the site an average of 3.5 times a week and spent about 15 minutes on the site. In all, they scheduled 1.3 million daily intentions or tasks (such as drinking more water) and 75% of those tasks were completed. The average user stayed on the site for about 16 weeks after he or she first registered. Aetna is pleased with those stats and recently released a suite of new features it hopes will keep users around even longer.

Target.com : Furniture, Baby, Electronics, Toys,... Cloud Contact Center: Platform, Applications, Talent from LiveOps. Community Network Blogs. Gamification or How to win 1 billion Users until 2015 Gamification is a trend that is finally reaching the enterprise. Understanding game mechanics and dynamics and how they engage and empower users and give them a sense of control and productivity is something that must not be left to games. Players in the most successful massively multiplayer online role-playing game World of Warcraft (WoW) have spent more than 50 billion hours of play since the start of this game in 2004. They have created 250.000 articles in the WoW-Wiki, which is the second largest wiki, only topped by Wikipedia.

On average each WoW-player spends 17-21 hours per week playing WoW. If you look at Halo, Farmville, Mafiawars and many other popular online games, you will find the same engagement, hard work and dedication to these games. Now what exactly makes players so engaged? That's where we have a chance to engage with our users. Examples SAP Community Networks Lead-in-One SAP Future Factory Vampire Hunter Seeds ERPSim. Social Performance Management Platform for Goals, Feedback and Recognition | Rypple. Restaurant Optimization | Online Schedule Software | Employee Analytics.