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Service Design – From Insight to Implementation by Andy Polaine, Lavrans Løvlie & Ben Reason Rosenfeld Media – March 2013 (book will be published tomorrow) We have unsatisfactory experiences when we use banks, buses, health services and insurance companies. They don’t make us feel happier or richer.
About the author : Ekaterina Walter is a social media innovator at Intel, a speaker, and an author of the book “ Think Like Zuck: The Five Business Secrets of Facebook's Improbably Brilliant CEO Mark Zuckerberg ”. Walter was named among 25 Women Who Rock Social Media in 2012. She sits on a Board of Directors of Word of Mouth Marketing Association (WOMMA).
Meaningful Transitions - Motion Graphics in the User Interface »Meaningful Transitions - Motion Graphics in the User Interface« deals with the use of animations in the user interface. It documents transitions in a clustered way to show at which point transitions can be a helpful extension to a static user interface, because of cognitive benefits to enhance the user experience. The purpose of Meaningful Transitions is to illustrate the process of the interaction and the structure of the user interface.