Suomalaiset eivät luota blogeihin. Ero on melkoinen Aasiaan (66 prosenttia) ja Yhdysvaltoihin (62 prosenttia) verrattuna. Eniten arvoa mielipiteille annetaan Etelä-Koreassa, jossa 81 prosenttia vastanneista pitää niitä luotettavina. Tutkimuksessa kysyttiin näkemyksiä 13 mainosvälineestä. Maailmanlaajuisesti luotetuin oli puskaradio, mutta Suomessa ykköseksi nousivat sanomalehdet. Seuraaviksi kirivät televisio, radio ja aikakauslehdet, jotka puolestaan päihittivät valmistajien omat verkkosivut. Pahnan pohjimmaiseksi arvioitiin bannerimainonta, jota pitää luotettavana vain 12 prosenttia suomalaisista.
Yleisesti ottaen perinteiset viestimet pärjäsivät Suomessa uusia välineitä paremmin. . ∇ Mainos, artikkeli jatkuu alempana ∇ ∇ Artikkeli jatkuu ∇ Luottavimmin mainontaan suhtautuvat brasilialaiset 63 prosentillaan. Kill Ten Rats. Trendpedia (beta) - Social media monitoring, buzz tracking, brand measurement and blog trend search. How We Use Twitter for Journalism - ReadWriteWeb. How useful can communication limited to 140 characters be for serious journalism? It turns out that the short messages you find on Twitter have proven wildly useful for some writers penning larger pieces. Here at ReadWriteWeb we've been leveraging Twitter heavily for some of our most important news writing.
While cynics dismiss twitter as frivolous, we've got stories to share that should make anyone reconsider their doubts about the microblogging medium. Josh Catone wrote here in January about the rise of Twitter as a platform for serious discourse and discussed the way that a handful of mainstream journalists are using the tool. Charles Cooper did an informal survey earlier this month that found a definite majority of journalists old and new to be absent from Twitter.
I did an interview on the BBC last week with some traditional journalists about Twitter and they scoffed at the idea that it could be useful. Breaking News One of the defining characteristics of Twitter is its ease of use. Blog me up! The Conversation Has Left the Blogosphere - ReadWriteWeb. We've seen a lot of new aggregation services and lifestreaming applications come into play recently, and we've questioned whether they're adding to the conversation or just adding to our information overload. (See our coverage on FriendFeed, for example). And today, MyBlogLog even added even more lifestreams to subscribe to. The truth of the matter is, like it or not, the conversations that once existed solely in the blogosphere have now moved on. People still comment, but in a lot of cases, those comments aren't on found on the blog itself. So the question is, has the conversation become diluted among all the different services and applications?
Or is it just adding layers to the original topic? Blogs and Commenting This morning on the Blog Herald, Jason Kaneshiro, brought up this very topic. He mentions that for many bloggers, the sentiment is that conversation-relocation is detrimental to the blog itself. Here's How To Keep Up. How-To: 10 Enterprise Blogging Trends for 2008.