U.S. Lags Behind On Green Consumption And Behavior · Environment. The National Geographic Society and the international polling firm GlobeScan have unveiled a new mechanism for measuring and comparing individual consumer behavior as it relates to the environment.
Greendex 2008: Consumer Choice and the Environment – A Worldwide Tracking Survey looks at environmentally sustainable consumption and behavior among consumers in 14 countries. The findings show that consumers in Brazil and India tie for the highest Greendex score for environmentally sustainable consumption at 60 points each. Labels to help consumers choose 'greener' products.