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Infographic reveals how to choose the most effective social media platforms for your brand.

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Infographics. Twitter for Busines. Google+ will get you more business than Facebook or Twitter: here’s how. There’s a lot of debate around the value that Google+ has to offer businesses in comparison to Facebook and Twitter. After all, Facebook and Twitter have already captured the market and that’s where most people are, so the media make out. Because of this, it makes sense for businesses to invest time and money in these two social media platforms and potentially not the former.

The problem with this scenario is that businesses are only looking at the number of users that the media hype up about these platforms and they’re not looking at a set of benefits that are completely different. comScore reported that 20-billion searches were performed in the month of April, of which 13.3 billion were through Google.

There is no doubt that Google remains the number one place on the Internet for people to search for people, places, products and services. Google may have come into social far later than its competitors, but it has the positioning to make a huge dent, and already is. 1. 2. 3. 4. 5. 3 Strategies for Finding Customers With Social Media. Do you need a strategy to reach your ideal prospects with social media? Are you overwhelmed by all the social media options? If so, you’re not alone. Social media overwhelm is one of the biggest challenges businesses face. In this article, I’m going to show you three social media strategies so you can focus your efforts on the channels that best align with your business objective and target audience.

The Simple Solution Fortunately, there’s a simple solution for it: only focus on where your customers are. Where are your customers on social media? Once you find out where your customers are on social media, it becomes easier to come up with a strategy that will help you find your future customers.

Here are three strategies you should consider: Strategy #1: Ask Your Customers Asking is the low-hanging fruit that’s easy for small business owners to overlook. If you have a brick-and-mortar business, when your customers visit your location, ask whether they use social media. Google+ Community search. Social Media Tips. By Jared Whitehead Most small business owners wear many hats.

They’re the office manager, marketing director, customer-service rep and, yes, webmaster. But while most business owners can probably get by with answering their own phones and ordering supplies, designing and … Read more Share. The Resources You Need to Get Started With Business Blogging [In Under 100 Words] If you don't know what business blogging is get an introduction here.

Ready to start writing? Cool, let's go! Start by selecting strong topics and keywords. If you're getting writer's block, this Mad Lib-style blogging template should help. (Or, just flip through this SlideShare about getting over writer's block.) If you still feel uneasy, give yourself a gutcheck against these 15 common business blogging mistakes. Once you pass the test, top your post off with a killer title. Since soon you'll be a blogging machine, things could get a little hectic -- schedule your content out with this editorial calendar. Phew. 100 words on the dot! Image credit: USFWS Headquarters. 75 Free Stock Photos to Use in Your Marketing [Free Download] Let me tell you a quick, cautionary tale about copyright law and using photos and images online. A couple years ago, a popular stock photography vendor claimed copyright infringement on an image we used in one of our ebooks. Embarrassed, I quickly investigated. As it turned out, another internet user had purchased the offending image from that same stock photography service and uploaded it to a photo-sharing website under a Creative Commons license.

So while on the surface it looked safe for the taking, it was in fact falsely promoted as a royalty-free image ... and we were in the wrong. Scary story, right? We wrote about it in detail here. That's when it hit me: What if marketers didn't have to shell out more money for images, obsess over copyright laws, and fret about permissions? Download 80 new stock photos here to use however you want, royalty-free. But don't stop there ... 565 Royalty-Free Pictures to Download and Use We have four collections of stock photos you can download here: The Conversation Prism v4.0 by Brian Solis and JESS3 (2013)

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Blogging. Instagram Marketing: How to Get Started With Instagram. Do you use Instagram for your business? Are you wondering how Instagram can help with your marketing? To learn how to get started with Instagram marketing, I interview Sue B. Zimmerman for this episode of the Social Media Marketing podcast. More About This Show The Social Media Marketing podcast is a show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing. The show format is on-demand talk radio (also known as podcasting).

In this episode, I interview Sue B. Sue shares the strategy behind her Instagram success. You’ll learn how to take advantage of using photos and short videos and how to make the most of hashtags. Share your feedback, read the show notes and get the links mentioned in this episode below! Listen Now Podcast: Play in new window | Download | Embed You can also subscribe via iTunes, RSS, Stitcher or Blackberry.

Here are some of the things you’ll discover in this show: Instagram Marketing inShare580.

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