Resources. Secondary Resources. Introduction to Social Influence, Persuasion, Compliance & Propaganda. This portion of the Working Psychology website offers a brief introduction to a big topic: social influence, the modern, scientific study of persuasion, compliance, propaganda, "brainwashing," and the ethics that surround these issues. Although these topics aren't always simple (it is, after all, science), I've done my best to make this introduction interesting. Since Aristotle recorded his principles of persuasion in Rhetoric, humans have attempted to define and refine the principles of successful influence.
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