History of Whole Earth Catalog. The WHOLE EARTH CATALOG was published regularly from 1968 to 1972, but only intermittently thereafter.
During its four years of regular publication, the Catalog earned a reputation, a following, and a National Book Award, the only time a catalog has been so honored. Standing with one foot firmly in the rugged individualism and back-to-the-land movements of the Sixties counterculture and the other in the nascent global community made possible by the Internet, the WHOLE EARTH CATALOG offered an integrated, complex, challenging, thought-provoking, and comprehensive worldview. Founder Stewart Brand, in his 1968 CATALOG article, "We are as gods" said, "At a time when the New Left was calling for grass-roots political (i.e., referred) power, Whole Earth eschewed politics and pushed grassroots direct power—tools and skills.
Stewart attempted to cease pubication numberous times, only to see a new catalog, book, or magazine pop up from somewhere. An amazing story, read on. Goodbye, paper flatplans - Flatplan. In Focus. Think Quarterly. Make your own magazine - OpenZine.com.