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Social Media Research

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Pewinternet: Fast facts on social netwo... Mary_madden: Parents (of minors) are mo... Social-media1.jpg (JPEG Image, 640x4021 pixels) - Scaled (16. Educational Technology and Mobile Learning: Teachers' Comprehensive Guide to The Use of Social Networking in Education. March 2012 - Social Media as a Collaborative Community Builder. For Joe Mazza, 34-year-old principal of the Knapp School, an elementary school in Lansdale, PA near Philadelphia, a family tragedy serendipitously launched an interest in social media as a tool to build collaborative school-community engagement.

On January 18, 2011 a huge gas line explosion in Philadelphia took the life of Mr. Mazza’s 19-year-old brother-in-law, Mark Keeley, a gas company employee. A self-described “tech geek,” Mr. Mazza, a University of Pennsylvania doctoral candidate, and his family launched a Facebook page, backed by a Twitter campaign, to persuade his late brother-in-law’s favorite band, Mumford & Sons, to play a concert in Philadelphia in his brother-in-law’s honor.

According to Mr. Mazza, the effort attracted 20,000 Facebook “likes” from more than 80 nations. Mumford & Sons later appeared in Philadelphia for a concert held in the mayor’s City Hall conference room. Before tragedy struck, Mr. Mr. Mr. Suddenly Last Summer Mr. Kids and Twitter At Knapp, Mr. Mr. Mr. Social Media Revolution 3 (4:15 version via Erik Qualman) Pew Internet: Social Networking (full detail) Highlights of the Pew Internet Project’s research related to social networking. (Note: This page will be updated whenever new data is available.) As of January 2014, 74% of online adults use social networking sites. As of September 2014: 71% of online adults use Facebook23% of online adults use Twitter26% use Instagram28% use Pinterest28% use LinkedIn For a detailed demographic portrait of users of various social networking sites from September 2014, please see our recent report, Social Media Update 2014.

In May 2013, 74% of women were users of social networking sites, compared with 62% of men. Between February 2005 and August 2006, the use of social networking sites among young adult internet users ages 18-29 jumped from 9% to 49%. Mobile The growing ubiquity of cell phones, especially the rise of smartphones, has made social networking just a finger tap away.

Social impact Do social networking sites isolate people and truncate their relationships? Creators and curators As of August 2012: