Google "Reading Level" Search Filter. Google has added a brand new search filter option to the advanced search page named "Reading level.
" The purpose is to give users a way to find content based on your reading level. The options include: No reading level displayedannotate results with reading levelsshow only basic resultsshow only intermediate resultsshow only advanced results Here is a picture of the reading level filter box. If you select "annotate results", Google will show you all the search results and add labels to the results with if it is basic, intermediate or advanced. Here is a picture displaying the annotations on the page: Here is a picture of the filter on the search results page after you select annotate results: A Google Web Search Help thread Nundu, Product Manager, Google Web Search saying this should be rolled out to everyone by sometime today. How Smart or Dumb is Your Site? Another way to look at it is to compare how smart or dumb your site's content is. Google vs Yahoo:
Life is not read-only. Email Marketing - Lyris HQ Email Marketing and More. Convert Word documents to clean HTML. Advertising Agencies: Kiss Your Creative Teams Goodbye. New demands on ad agencies mean old ways are dying and new job opportunities are being created.
Few things in advertising are as sacred as the creative team. Traditionally, this team consisted of a copywriter and an art director. When called upon, they would take the planner's insight and apply precisely the right combination of words and images to produce communication that was disruptive in its media environment, memorable in its delivery, and crystal clear in its meaning. This was done in hopes it would yield bountiful sales for the client (or a creative award for the agency). I have spent most of my career on the copywriting half of that equation. The reason the creative team no longer works is because the right combination of words and images alone will no longer yield bountiful sales for the client. It's not just print, outdoor, TV, and radio.
That's a lot to ask of even the best copywriter and art director. Today I run an ad agency and brand consultancy. Different people. Merging Keyword Strategies and Effective Copy writing. Writing SEO (Search Engine Optimization) articles is the exciting mixture of developing keyword strategies that will generate a response from various search engines.
SEO articles merge those keywords into unique copy writing material that engages and holds the reader. SEO copy writing creates articles that reach the marketplace in two ways. The first is by anticipating the search terms utilized by the readership. The second is by employing those search keywords to establish links from the reader to the destination site through the search engine. Writing SEO articles is an expression of the site’s content in substantive keyword verbiage that draws the reader to the site. Writing articles requires resourceful, imaginative and original copy writing. When writing with SEO in mind, the author must grasp the reader’s mindset as it applies to the site’s message.
SEO copy writing should be powerful, even infectious. Google+ Like this: Like Loading...