Would You Engage In Social Media If You Had To Pay? Google Thinks You Might.
The Psychology of ‘Trends’ on Google+ A trend occurs on Google+ when there is enough impetus behind a theme to enable it to ‘lift up’ enough and rise into trending topics.
But sitting behind every post is a person and those people are really the ones influencing this results with every action they take. Whether it is conscious (i.e. intended) or not, trends happen when groups of people are aligned in a direction, the subjects matter enabling enough similarity on these to be considered a cohesive trends. This could be when a new movie trailer is released, when a government is on the brink, when someone gets married or even when an iron lady passes. Whatever the cause, they happen. But, can they be created? Background As some of you may know, for the past year there has been a trend on Tuesday called StarWarsTuesday. Star Wars was the first movie I ever saw as a kid in a cinema, in Swansea (South Wales).
There are 2 reasons… English has a mixture of origins but we can see the common threads. Google Plus Business Pages - Impact of +1's and +1's with # hash-tag. The +1 button is becoming more mainstream with a fantastic take up from websites.
We wanted to test the impact of the +1 button and also test the impact of a +1 with the use of # hash-tag within the post. Remember there are two ways to +1 a page: You can +1 a page without sharing or posting that +1 to your Google Plus Page. Or you can +1 a page and share this to your Google Plus Page. Google Plus for Business - 2 ways to Add rel=author Tag in Wordpress. I have previously posted on how to add the rel=author tag to your posts and articles.
However based on a message posted onto the article I did a little digging. The question was, can i just add the rel=author tag into the footer of the site. NO, that is reserved for the rel=publisher tag. Using your Google+ author tag for Impressive SERP results - Google+ SEO Tip. Google+ Author Tag Google demands content NOW, there are no ifs and no but’s about it.
I have felt the frustration from website owners, “I work 18 hours a day, when am i going to find the time to write content”. This is very true, BUT Google has given us the rel=author tag to use and the results are very impressive in the SERP’s. By using the rel=author tag, your 1 blog post a month will be given the ultimate boost, and not ”I’m going through the motions because Google tells me to”.
The rel=author tag is created from your Google plus account and inserted at the end of your blog post.DO NOT add it to your all your site pages, this is for the rel=publisher tag. The Psychology of Connecting on Google+ (Part 3 of 3 ‘Psychology of Google+’ articles: Engaging, Relating and Connecting.)
Let’s begin with considering a phrase: a meeting of minds… As we all know, it means to get along well with someone collaboratively. But sometimes we don’t think about the meaning of phrases that are embedded within our cultures. Then there is the phrase “making the connection.” This so often means linking two or more things that were previously not connected. First impressions and the psychology of connecting. Imagine this: you are reading comments from familiar faces, and then, you come across someone new i.e. an “unfamiliar” name. Does the person want to “play”? Are their intentions [please insert Nineteenth Century London gentleman voice here]* honourable? Are they looking to connect through engagement?
So, here is an illustration of how we build up context: 1. Then you click to see more…2. 3. 4. 5. Whatever first impressions we make will be down to our own psychology. Authorship, Author Rank and Social SEO with Mark Traphagen. An interview by Martin Shervington with the authority on Google Authorship, Mark Traphagen.
Here is a video interview I had the honour to conduct with +Mark Traphagen. We cover the subject of ‘Google authorship’ ‘author rank’ and social search engine optimisation. It is over an hour long and crammed through of instructions and tips as well. This blog post will be turned into a full resource on this subject over the coming week. I am organising the transcript for the video and will get it all into shape in good time. Until then, check out the video and links below – Mark is incredibly knowledgeable on this subject and this interview has been one of my most popular ever. Here is a full transcript of this event for those who would preferred to read instead of watch! New: Listen to the podcast… Download Podcast Transcript.