Kimberlee Lockhart sur Twitter : "Facebook Shares Its Design Secrets in the Apple App Store #Facebook #Origami. Facebook Shares Its Design Secrets in the Apple App Store. Facebook’s Origami Live is a way of prototyping smartphone apps—without writing a single line of computer code. Credit: Facebook Facebook is releasing a new iPhone app through the Apple App Store, but it’s not for everyone. It’s for the world’s software designers. This morning, the social networking giant unloaded an app-ified version of Origami, the primary design tool the company used in creating Facebook Paper—the rather impressive news reader it released last year—as well as various other Facebook apps, including Instagram, Messenger, Slingshot, Hyperlapse, and Rooms.
Basically, Origami provides a way for designers to rapidly prototype new mobile apps—without writing a single line of computer code. Others tools offers ways for non-coders to prototype apps, including Balsamiq and Proto.io. “With Paper, it helped us build things that otherwise would not have been built,” says Brandon Walkin, who created the tool inside Facebook. Kimberlee Lockhart sur Twitter : "Facebook Passes 2 Million Advertisers, Launches #AdsManagerApp For iOS #Facebook #iOS.
The 4 Qualities of Businesses That Should Advertise on Facebook. In their book Ultimate Guide to Facebook Advertising, online marketing and Facebook ad experts Perry Marshall, Keith Krance and Thomas Meloche explain the game-changing tactics of paid Facebook Ads and how you can gain more on your investment—in clicks, customers and profits. In this edited excerpt, Marshall describes the four types of businesses that might do well advertising on Facebook.
Can every business benefit from advertising on Facebook? The truthful answer is: Not really. Is yours a local business with a physical location where consumers regularly come to purchase your goods and services? Facebook allows you to advertise to people who live within a few miles of your location, to advertise directly to your known customers, and to advertise directly to your customers’ friends who live nearby. Some types of products or services are a natural fit for selling on Facebook. 1. 2. 3. 4. If this isn’t immediately obvious, don’t give up. Original Post Leave a comment. Kimberlee Lockhart sur Twitter : "Facebook Obtains Social Media Marketing “Influencers” Patent #Facebook #Influencers. Facebook obtains social media marketing “influencers” patent | iBlogNOW! Kimberlee Lockhart sur Twitter : "7 Free #FacebookTools Marketers Should Consider by @JasonHJH via @smexaminer.
7 Free Facebook Tools Marketers Should Consider. Are you looking for ways to enhance your Facebook marketing? Do you want to capture the attention of more prospects and customers? The right Facebook tools can make the job easier by saving you time and optimizing your Facebook marketing efforts. In this article you’ll discover seven valuable (and free) Facebook tools that can help marketers succeed.
Discover 7 free Facebook tools marketers should consider. Listen to this article: Listen now: Play in new window | Download | Embed Subscribe: iTunes | Android | #1: Improve Targeting With Audience Insights Facebook Audience Insights can help you determine if you should target a specific interest with Facebook ads. First, head over to Audience Insights. Enter the interest you want to target.
Next, click on the Location tab. The Location tab breaks down target groups by city and state. This is where you need to ask yourself a few key questions: Where are my existing clients from? Suppose you want to target people from Florida. Kimberlee Lockhart sur Twitter : "The Ultimate Goldmine of Facebook Marketing Training #FacebookMarketing #businesstraining. The Ultimate Goldmine of Facebook Marketing Training | SocialTimes.
Did you know that Facebook produces awesome guides on nearly every topic you’re interested in? Perhaps you want to know how to tune offers to drive in-store sales, understand how your videos are performing, or structure your campaigns the right way. Facebook creates these training materials, but doesn’t share them widely, for some reason. As far as I know, they don’t publish a list of these training materials and you’re not going to find them in the Help Center or facebook-studio.com (the agency training portal). If you go to fbrep.com directly or to any general folder, such as fbrep.com/guides, you’ll get nothing. As you know, Facebook maintains multiple domains, so don’t be put off that it’s not on Facebook.com. A quick Google search yields 3,040 results: Most of these results are people linking to a particular guide.
Maybe you’re an Infusionsoft specialist — then figure out angles that help Infusionsoft customers get maximum bang for the buck from Facebook. Kimberlee Lockhart sur Twitter : "Why #Google Should Fear #Facebook’s New Product Ads via @ADweek #productads. Adweek. Anything Google can do Facebook wants to do better. And with the latter's new product ads, it has a data advantage that could lead to big revenue for the social network.
Yesterday, Facebook revealed that it's starting to serve ads for retailers' goods that use the targeting and personal-interest information it has on its 1.4 billion users. These product ads are an answer to a service that Google has offered businesses since 2013 with Shopping Ads (which were initially called Product Listing Ads). Google Shopping Ads show up as paid posts atop retailer-focused search results and render pictures and prices of items for sale. They are highly visual compared with text-based search results and have become a lucrative piece of Google's search business. In fact, according to Q4 2014 research from Adobe Digital Index, 20 percent of clicks on Google search links for retailers were on Shopping Ads.
ReClickd. Kimberlee Lockhart sur Twitter : "How to Set Your #FacebookPage Up for Success [2015 Edition] by @RyanPinkham #smm. How to Set Your Facebook Page Up for Success [2015 Edition] A lot has changed on Facebook since most small business owners first set up their Facebook Page. With so many changes, tools, and new features introduced, it can be difficult to keep up.
Whether you’re new to Facebook or are looking to spruce up your existing Facebook Page, there are simple things you can do to set your page up for success. In this post, we’ll take a closer look at 10 things every Facebook Page should have and how these features can help you get more from your Facebook Page. 1. Relevant page type and category If you have an existing Facebook Page, hopefully you’ve already chosen the right type of Page. In most cases, you’ll choose either Local Business or Place — if you have a physical location that customers regularly visit — or Company, Organization, or Institution— if people don’t visit your location. Just as important as the type of page, you need to select a page category and subcategory. 2. Your profile photo should be an image that your audience can easily recognize. Kimberlee Lockhart sur Twitter : "How to Crush It on #Facebook with #Videos and Your #Smartphone via @kimgarst. How to Crush It on Facebook with Videos and Your Smartphone.
Kimberlee Lockhart sur Twitter : "9 Secrets the Pros Use to Create Great #FacebookAd Designs via @adespresso. Kimberlee Lockhart sur Twitter : "Facebook PlaceTips Connects Social, Beacons and Brick-and-Mortar Businesses #FacebookPlaceTips. Facebook Place Tips Connects Social, Beacons and Brick-and-Mortar Businesses - Hootsuite Social Media Management.
Has this ever happened to you? You’re in a new city, searching for a good brunch spot. You found a few suitable choices, but can’t decide which one to pick. Several of your brunch-loving friends have also visited this city, and will probably have an opinion on which one is more worthy of a visit, but reaching out to all of them will take time, and you’re mighty hungry. What do you do? Eighty-eight percent of people trust online reviews as much as personal recommendations. Despite the common use of user review aggregator websites and apps, word-of-mouth is still the most popular way to recommend a business. What are Facebook place tips? Place tips is a News Feed service for Facebook mobile users, which uses geo targeting technology to give users more information about businesses in the area. Place tips will show up at the top of the user’s News Feed as soon as they’re in proximity of the business.
The art of geo targeting How Facebook place tips can help your business. What Happens When You Unfollow Everyone On The Internet. Kimberlee Lockhart sur Twitter : "Why Building A #Business On Rented Land Is A Mistake | by @shortstackjim #Facebook #products. Kimberlee Lockhart sur Twitter : "Study: Facebook Can Cause Depression | by @johnbiggs #Facebook #depression. Kimberlee Lockhart sur Twitter : "How To Remove or Block Someone From Your #Facebook Fan Page via @kimgarst #FanPage. How To Remove or Block Someone From Your Facebook Fan Page. Two weeks after Zuckerberg said ‘je suis Charlie,’ Facebook begins censoring images of prophet Muhammad. Turkish protesters shout slogans during a rally against the daily paper Cumhuriyet, which printed images of the Prophet Muhammad from Charlie Hebdo’s Jan. 14 issue. (Ozan Kose/AFP/Getty Images) Only two weeks after Facebook CEO Mark Zuckerberg released a strongly worded #JeSuisCharlie statement on the importance of free speech, Facebook has agreed to censor images of the prophet Muhammad in Turkey — including the very type of image that precipitated the Charlie Hebdo attack.
It’s an illustration, perhaps, of how extremely complicated and nuanced issues of online speech really are. It’s also conclusive proof of what many tech critics said of Zuckerberg’s free-speech declaration at the time: Sweeping promises are all well and good, but Facebook’s record doesn’t entirely back it up. Just this December, Facebook agreed to censor the page of Russia’s leading Putin critic, Alexei Navalny, at the request of Russian Internet regulators. (Facebook) Kimberlee Lockhart sur Twitter : "What I’ll Do With My Parents’ #Facebook After They Die | by @JakeSwearingen #memorial. Kimberlee Lockhart sur Twitter : "The 15 Best Facebook Pages You’ve Ever Seen > by @Kippbodnar #FacebookPages #smm.
Kimberlee Lockhart sur Twitter : "A Beginner’s Guide To Facebook Ad Campaigns > by @bizforbeginners #FacebookAdCampaigns. Kimberlee Lockhart sur Twitter : "What #Marketers Need to Know About #Facebook’s Planned News Feed Changes by @gurucustomers. What Marketers Need to Know About Facebook’s Planned News Feed Changes. Kimberlee Lockhart sur Twitter : "#Facebook Releases Guide to Smart Publishing Feature for Publishers > #SmartPublishing. Kimberlee Lockhart sur Twitter : "Ultimate Guide: #FacebookInsights Glossary Of Terms [Infographic] by @jonloomer. Kimberlee Lockhart sur Twitter : "#Facebook Will Cut Back On Hoaxes In Your News Feed > via @marketingland #newshoaxes. Kimberlee Lockhart sur Twitter : "How to #Network With Facebook Groups | by @AndreaVahl via @smexaminer #FacebookGroups. Kimberlee Lockhart sur Twitter : "Everything You Need To Know About #FacebookAtWork and Enterprise Social Networks.
Everything You Need To Know About Facebook At Work and Enterprise Social Networks. If my boss notices that I have Facebook open on my laptop at the office, and I tell him it’s for work, he does something unusual. He believes me. This attitude is common at Hootsuite, but in most professional environments, social networks are often seen as distractions—unless your job title has the words “social media” in it. This is why this week’s news of Facebook launching a separate network aimed specifically at enterprise has been met with mixed reactions. However, Facebook At Work is far from being the first social network to focus on professional collaboration; it’s joining a big family of enterprise social products.
If that last sentence made little sense to you and you’re interested in learning more about both, read on. What is Facebook at Work? Facebook At Work is a standalone enterprise social networking tool, which allows people within the same company to get work-related updates and chat with colleagues online. The enterprise social network. Kimberlee Lockhart sur Twitter : "Top 10 Fatal Facebook Mistakes That Might Be Killing Your Page > #FacebookPage. Kimberlee Lockhart sur Twitter : "#FacebookatWork Launches So You Can Never Not Be on Facebook | by @daveyalba. Kimberlee Lockhart sur Twitter : "How to Make the Most of #FacebookMobileAds > by @alexhoug via @smexaminer. Kimberlee Lockhart sur Twitter : "Don’t Spread Those Bullshit #Facebook Copyright Takedown Posts by @KateKnibbs via @Gizmodo. Don't Spread Those Bullshit Facebook Copyright Takedown Posts
Kimberlee Lockhart sur Twitter : "How to Create a #FacebookBusinessPage in 5 Simple Steps [Tutorial] Kimberlee Lockhart sur Twitter : "How Do The World’s Top 100 Brands Use #Facebook: Photos Account For 77% Of Engagement #brands. Read this before posting pics of your kids on Facebook. After John Juech welcomed his dark-haired, doe-eyed daughter, Josephine, into his life last May, he announced her arrival on Facebook. The decision to splash little Josie's face on social media came with some debate. "I thought about it, and my wife talked about it a lot," said Juech, 35, of Clifton, who works as senior policy adviser to Cincinnati City Manager Harry Black. "We thought, what are the implications? As parents, your first concern is never doing anything that adversely affects your kids in any way. " How much to share of your kids on social media is a quandary every parent faces.
Ask anyone with a Facebook profile, and – regardless of their own parental status – they can attest how freely many parents share information about their children online. Others swing to the opposite extreme, refusing to post images of their little ones online and admonishing friends and family who do. For Juech, keeping his newborn daughter off social media seemed like a battle he couldn't win.
Facebook's 'Year in Review': For some, family tragedy. Facebook's "Year in Review" scrapbook is intended to show off users' happy years, but for some it picked up on tragedy, including a man who lost his daughter. The company apologized to him. Best Buy said sorry after tweeting a joke involving a plot point at the center of a murder case covered on the first season of the popular "Serial" podcast. Whether a Maryland Best Buy location had a public pay phone outside the store was in dispute during the homicide investigation.
Best Buy's quip: "We have everything you need. Bill Cosby had a Twitter fail of his own. To help celebrate reaching 1 million Twitter followers, the NFL's New England Patriots encouraged fans to retweet a post in exchange for a personalized digital Patriots jersey. In November 2012, Oprah Winfrey wanted to tell the world that Microsoft's new Surface tablet was one of her #FavoriteThings. Twitter can be a great place to take a poll -- but not with this question that Dr. Twitter also hosts plenty of hoaxes. New Facebook Terms: What Marketers Need to Know. Did you know new changes are coming to Facebook as of January 1, 2015? Want to know what it all means to marketers? If you’re like most people, you won’t want to sit down and compare line-by-line to find out the exact changes. That’s why we’ve done it for you. In this article I’ll share the information you need to know about Facebook’s new terms and how the changes may impact how you use Facebook. Find out what’s new in Facebook’s terms of service.
Changes Again! Why? There are some misconceptions about what has actually changed with these updates when Facebook released their initial announcement in late November. We’ve done a line-by-line comparison. Make sure you know what’s relevant to you and review the terms yourself. What Hasn’t Changed Most of the policies are still the same. Sharing Your Content and InformationSafetyRegistration and Account SecurityProtecting Other People’s RightsPage TermsAdvertising Terms The Terms of Service policy is much shorter than it used to be. 1. 2. 3. 4. 1. Online News Sites | American News and Live News | AmericanLiveWire.com.
Facebook Accused Of Scanning Private Messages For Marketing Purposes. Menlo Park, California – Facebook may be facing a lawsuit after some of its users showed disgust for the company making a habit of scanning private messages. Users who believed their personal and private messages on Facebook were never going to be read by someone else must have been living in a dark room for many years. Facebook has made a habit of electronically scanning the information contained withing people’s private messages in order to build marketing profiles for those users. This information has helped Facebook target advertising to users on the site, and has helped them earn some significant advertising dollars. Facebook’s ‘Year In Review’ Feature Will Chronicle Your 2014, Good Or Bad. Facebook has again unleashed its Year In Review app, automatically compiling some of the most-liked photos from your feeds over 2014 and puts them into a neat little timeline.
When you sign into Facebook, you’ll see an advertisement to check out your Year In Review, customize it, and share it with your friends. If you’re still having trouble finding it, you can simply sign into Facebook and go to this URL: For most folks, the algorithm does its job. It’s not perfect, but it’s a fine way to look back at my year and remember the big moments, even if I would have made different decisions when it comes to the actual photos used. And when you consider that Facebook is offering this customized feature to over 1 billion people, it’s almost impressive. And then you read something like this, where a man is being consistently reminded that this year, his young daughter passed away.
Algorithms are essentially thoughtless. Facebook To Launch YouTube-Like Playlists. Looking ahead: Facebook strategy for 2015. The social landscape is undergoing near-constant change, and with that, so must a brand’s strategy. As 2014 closes, marketers are prepping for the upcoming year by strategizing ways to leverage opportunities and overcome challenges. The way in which audiences are consuming content is rapidly evolving and it’s up to brands to make sure that their Facebook strategy is congruent with those habits, ensuring success and growth for 2015. Here are my predictions for the social media network. Video trumps photo If a picture is worth a thousand words, imagine how much a video is worth. We need only to look to initiatives like the ALS Ice Bucket Challenge to see how widespread video adoption has become.
Shareable is the new viral Content creators have been consistently tasked with making things go viral. Additionally, with new Facebook policies announced for next year, marketers will have to pay close attention and evaluate the type of content being posted. Brands will adopt media company traits. Another Year, Another "Facebook Isn't That Popular With Teens" Report.
Facebook now auto-enhances photos posted from iPhones. Study: More teens are fleeing from Facebook. Facebook sneakily dumps Bing. Dark Social Sharing is Bigger Than #Facebook and #Twitter Combined. Facebook Introduces New Tools And Improved Insights For Publishers. Why It's Time for a Facebook Break | Jock Gilchrist. Are Google and Facebook Ads Worth It For Marketers? (FB, GOOG, GOOGL) Facebook Is Finally Rolling Out The Ability To Search For Posts. Facebook Wants to be Your Wallet: Are You Ready? Is It Time to Abandon Facebook for Business Advertising? The Top 10 Reasons You're Still Clinging to Facebook. Facebook can gain direct access to your mobile and take pictures or make videos at any time, MPs warn. Facebook's New Rules will Hurt Small Businesses. Facebook Inc. (FB) and Twitter Inc. (TWTR) Not Effective For Marketing: Forester Research - Insider Monkey. Inside the Facebook News Feed: A List of Algorithm Factors. Facebook Launches Pseudonymous App “Rooms” That Lets You Create Forums About Any Topic.
Facebook launches ‘I’m safe’ notification tool for disasters — RT News. Facebook Quietly Pulls Personal Promoted Posts From Profiles. 15 Mistakes Your Business Might be Making on Facebook. Facebook Bans Like-Gating: Here's What Marketers Can Do ‹ SociallyStackedSociallyStacked. Kimba_67 : What a crock of sh*t. ... Why Facebook Marketing isn`t Worthwhile Anymore. Facebook Hashtags and Privacy - What You Need To Know. Facebook Reach Survival Guide: 7 Strategies to Rescue Your ReachThe Heyo Blog. Facebook Cracks Down on News Feed Spam From Bra. WARNING: This Facebook App Was Executed Perfectly.
The Great Facebook Swindle And What To Do About It.