Internet Marketing Webinars by Vertical Measures. 10 Dead Simple Tips to Take Advantage of Google+ for SEO. Updated for 2012: The Beginner's Guide to SEO. The author's posts are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz.
SEO strategies have gone through incredible amounts of evolution over the last year. From algorithm updates like Penguin and Panda to new search engine restrictions on overoptimization and spammy links, optimization methods for getting the best rankings in search engines all across the web have advanced. The recent power of social sharing has had a huge effect on search, and search engine company recommendations to get the best rankings in their search engines have changed as crawl tactics are getting smarter.
SEOs of all levels have had to re-learn strategies and best practices to make sure their website’s SEO is set up for winning results. Does the mountain of seemingly endless updates feel overwhelming yet? GPlus Cheat Sheet. Structured Social Sharing Formula & Worksheet. The “Structured Social Sharing Formula” (SSSF) was first presented at MozCon 2012 by Dana Lookadoo.
She shared 10 best practices for optimizing social sharing for Facebook, Google+, and Twitter. The process includes: Marking up pages with microdata (Open Graph Protocol)Best practices for formattingHow to find & use hashtagsTagging URLs to track social referral data in analytics. Oh, and by the way, did we say you can track your social markup and tagging in the our SSSF worksheet? Structured Social Sharing Formula – 10 Steps. Link Building Brainstorm Template. Content-guidelines-2012.