Paid Twitter Streams Are Here: Super Chirp. A new service from 83 Degrees called Super Chirp launches this evening that lets Twitter users get paid for their content stream. This is a theme we’ve touched on in the past. There is a huge market for celebrity fan pages that Super Chirp will play right into. In fact, 83 Degrees CEO Narendra Rocherolle wrote a guest post here last year called A Missed Opportunity – Britney On Twitter where he talks about the idea.
Twitter is mobile and it’s real time, two huge advantages over normal fan sites. Here’s how Super Chirp works. This is a natural product for celebrities to embrace. Eleen :: good stuff * hand made: Add custom tabs to your Faceboo. A day of Facebookery « Digital PRescriptions. I’ve been skilling up my Facebook Fan Page prowess today and thought I would share a few things before shutting down for the day. First off is the Facebook Fan Page directory which can be found here. As you might expect, you can break down the list of Fan Pages by type of page (e.g. products, TV shows, celebrities, etc.) as well as search them by keyword. Old news? Yes. But I often fiddle and search until I find what I’m looking for on Facebook so it’s good to remember that Fan Pages can all be found in one handy place. When you arrive at the page you are greeted by the most popular fan page by number of fans. Michael Jackson – 10,207,298 fansBarack Obama – 6,689,609 supportersVin Diesel – 6,146,520 fansFacebook – 5,022,715 fansR.I.P Michael Jackson (We Miss You) – 4,667,851 fansPizza – 4,582,169 fanWill Smith – 4,428,324 fansI need a vacation!!!
I get Obama and the double Michael Jackson entry. I thought I was Rickrolled. I no longer have any connection to this world. Brands Like this: Facebook Shares Tips and Case Studies for Brand Marketers. With its recent redesign and a slew of new features, Facebook has been moving to make Pages a focal point of the site. Personally, I recently described these changes as “the business model that moves [the company] from a successful social network to a highly profitable business.” Thus, it’s not surprising that Facebook is starting to do more to reach out to brands that might benefit from using revamped Pages.
The latest example is (fittingly) a Facebook Page that the company has setup to promote “Facebook Marketing Solutions,” complete with case studies from a number of large brands using the tool, tips and how-tos, and discussion with marketers.The brands that Facebook is featuring include household names like Adobe, Lionsgate, and Ben & Jerry’s, but there are still some useful tidbits for those with slightly smaller budgets. For example, Ben & Jerry’s implementation of Facebook Connect is something that any website could deploy with a bit of coding work and zero marketing spend. Facebook Pages vs Facebook Groups: What's the Difference? Howard Greenstein is a Social Media Strategy and Marketing consultant, and President of the Harbrooke Group.
He's also a national board member of Social Media Club. “Should I create a group or launch a Page?” It's the eternal question that gets asked as often as, “What is Twitter?” At introductory social media training classes. What is a Page on Facebook? In their own words, “Facebook created Pages when we noticed that people were trying to connect with brands and famous artists in ways that didn't quite work on Facebook…Not only can you connect with your favorite artists and businesses, but now you also can show your friends what you care about and recommend by adding Pages to your personal profile.”
So, when you become a fan of a brand, a band, a movie, or a person, that information is posted on your wall, and your friends might see it too. To create a fan page, one simply has to go to facebook.com/pages/create.php and create a new page. Value of Fan Pages What’s a Group? Pages vs. Facebook starts localising content on brand fan pages | Media | What more can Facebook do to expand the fan pages on its site to appeal to more brands and advertisers? Adidas Originals thinks the answer is more localisation of the campaigns and e-commerce links, and has introduced a new tab to its fan page that tailors content according to the location of the Facebook user. Tailoring ads to location is nothing new for Facebook of course, but fan pages are designed to be more engaging than display ads and will be far more relevant to users if the content is region specific.
In the case of Adidas Originals, that means house parties (their campaign theme) in each country and promotions for certain products at local stores. Localisation is pretty modest at this stage and is more national than local, with 13 localised versions for countries including the US, UK, France, Italy, Japan and South Africa. Is it more important for Facebook to innovate during a recession – to try to keep its advertisers? POWERTAPE chimpanzee.