SEO Consulting | Local Search & Maps Optimization | GeoLocalSEO. Typically we manage the search marketing campaigns for our clients on an ongoing basis, but for those managing their own websites, agencies managing clients, or web design firms, consulting with an expert in "local search" will help you to quickly get up to speed, or solve a particular problem. Hourly Consulting Rates Our consulting rate is $250 per hour, minimum 1 hour after which booking is avaliable in half hour increments.
For the typical 1 to 2 hour session you should probably budget a half hour for us to prepare a follow up report with specific recomondations or instructions. Our initial discussions will determine if that's needed. Contact Us First using our contact form and describe the scope of your needs. This will allow us to make a quick assessment whether a consultation with us will provide the value you need. If we don't feel we can provide real value we don't want to waste your time or money. Who Needs a Local Search Consultant? Advances in Facebook marketing coming in 2012 | RevLocal. Two new Facebook ad tools are likely to change the way brands market their companies and products over the social networking site, Search Engine Watch reports.
One technology, CalmSea, is all about permissions. According to the news source, it "enables you to create a conversion-based offer that can be accessed via a website, email, tweet, mobile device or Facebook page. " This can include sweepstakes, private sales, group buys or coupons. When using online coupons, CalmSea differs in the amount of demographic information it collects.
While typical intelligence obtained during the couponing process may include clicks, shares, redemptions and other form-related entries, CalmSea adds an additional prompt that asks for Facebook authorization in exchange for coupon access. This will include three to four Facebook permissions to provide brands with extra data points such as likes, interests, demographics and friends.
Nina Hale Inc - Minneapolis SEO | Minneapolis SEM / PPC. Facebook Makes Another News Feed Update, This Time Punishing “Like-Baiting” April 11th, 2014 It seems almost monthly now that Facebook makes some sort of tweak to its News Feed, with new rationale to improve the relevancy and quality of the content its users see. Now, Facebook is trying to alleviate “like-baiting” organic content from brand pages, which they consider to be in the realm of “spam.”
While the continual algorithm tweaks are starting to blur together, this one in particular is certainly worth taking note of. Read the rest of this entry » Universal Analytics Is Out of Beta! April 3rd, 2014 Yesterday, it was announced on the Google Analytics Blog that Universal Analytics (UA), which was launched in October 2012, is now out of Beta. Read the rest of this entry » Where Did My Facebook Reach Go? April 2nd, 2014 Yes, Facebook is making these changes to brand pages to encourage brands to advertise with Facebook. Are My Digital Ads Only Being Clicked by Estonian SpamBots? March 31st, 2014. Local Splash Blog. One million users isn’t cool. You know what’s cool? A billion users. Social network, Facebook, just exceeded 1 billion users. The announcement came today from Facebook Co-founder and CEO, Mark Zuckerberg.
“Helping a billion people connect is amazing, humbling and by far the thing I am most proud of in my life,” said Zuckerberg of reaching the milestone. According to CNN, it took Facebook six years to get 500 million users. What does Facebook have in store for the future? Are you one of Facebook’s billion users? Local SEO is very beneficial to small businesses, however many have yet to claim and verify their Google+ Local, Yahoo Local and Bing Local company pages.
Local businesses that claim and verify their local businesses pages have more control over their information. The local search results are more prominent in the SERPs than ever and eyetrack studies show that people look at the local results and Map before the organic results. . Local SEO is valuable to small businesses. Blog. We awoke today to an updated local listings layout from Google Upon first reaching a local page, the layout looks pretty similar, with the exception of a new panel at the top of the page featuring an image and business NAP (name, address, phone number) info. But if you scroll up, you’ll get a large map. That map exists currently for locations who don’t have a full suite of images uploaded, but this maneuver allows the map and photos to coexist by taking a more creative approach to using page real estate. The move is cosmetic in nature, and the way to manage listings doesn’t change, nor do the fundamental components being displayed (NAP, URL, etc.).
What are your action items as a marketer in response to this change? I see two items to address right away: Claim your location listings if you have not done so already – and remember, effective local search doesn’t just stop with submitting to Google . Yahoo is rolling out an interesting new ad unit, as seen in this SearchEngineLand article. Google Local Gallops Away From Feudalism, Offers Fixes. It's not a Harlequin romance novel nor even a better class of historical fiction. Google really is running away from the castle with their new Places contact form! When I read the announcement yesterday that Google had added a new 'Fix A Problem' section to their Places Help Center, and that the section actually drills down to a contact form, an image burst across the screen of my mind of Google galloping away from a crumbling castle toward a brighter new era. In making this latest decision regarding their highly visible local product, Google has grown less anachronistic overnight, at least in my eyes.
The Discomfort of An Anachronism I'm a fan of well-written historical fiction, but when it is translated onto the television or silver screen, one thing that never fails to drive me crazy is when the producers fail to get the flowers right. You'll have George Washington making a bold speech about independence next to a bouquet of roses that were first cultivated in 1973. October 4, 2011. Does Yelp Own More Local Search Market Share Than SuperPages.com?
Maybe. According to Google Trends, gets more unique daily visitors than & combined: is right behind Yelp and if AT&T Interactive were to act on , they could create quite a powerhouse. and SuperPages are neck and neck. Is the Google Trends data accurate? This data doesn’t measure flush with the recent of Local Search Market Share. Is it apples and oranges? In the TMPDM study SuperPages is identified as the Superpages.com Network, which includes the following search alliances: All of the local searches emanating from these web properties land on Superpages.com, Yellowpages.SuperPages.com, or Clicks.SuperPages.com. Say we toss out the “ ” filter displayed in the Google Trends screenshot above and just focus on visits. Yelp yields approximately twice the traffic. </i>*} Still, how does TMPDM/comScore determine that in June of 2009 the Superpages.com Network had 7.5 X the local search share of Yelp? Yelp provides actual oil change locations in Scottsdale, AZ, starting with the first result.
Local Search Toolkit | Category Archive | local seo. The fully-rounded strategy for Local SEO for multiple locations revolves around something we like to call your NAP (name, address, phone number). It’s critical to ensure that your NAP is exactly the same across all the major data providers, so not only are people finding you in the right place, but the right people are finding you. When we launch our strategy after an in-depth analysis, the process looks a bit like this: Build A Foundation This step can include a technical audit of your site to make sure your architecture is set up to handle multiple locations.
Obtain Consistent, Plentiful Citations and Reviews You may think of this puzzle piece as the PR for your locations. Build Local Links Reach out for high-quality relevant links. Engage Socially Social engagement can go hand-in-hand with link building. When all the pieces come together, we make it so your target audience can find you in the right places. Let’s get your local SEO figured out. SEO Igloo Blog. I don’t have any technical advice to share today. Instead, I want to share some stories. I’ve been thinking about how often we emphasize good customer service in the Local SEO world. We tell business owners that the possession or lack of caring customer service can make or break their reputations on the web, typically in the form of user reviews.
I would like to share two anecdotes – one negative and one positive – about how my impression was formed of a company’s core values as a result of my interaction with their staff. The Negative Experience My husband and I are renters. Then, a year or two back, the elderly owner gave over management of the property to a professional local property management company. Of course, this is the company’s job. We were willing to comply with her requests, but the disrespectful tone with which she communicated her goals made the transaction extremely unpleasant.
Local SEOish. The Definitive List of Local Search Citations. Citations are crucial to your local rankings in Google. Not only that, but being listed on lots of these third-party sites (AKA “citation sources”) can help you attract customers from a wide variety of sources. You probably know where to get citations, and you may know all about how to go about building them. If you’re downright serious, you may even use the excellent Local Citation Finder. But you may not know whether you’ve gathered all the citations you need—or all that you humanly can gather. That’s what this list is for. Right now, it’s just a big ugly list of citations. It’s the product of 4 years of jotting down every citation source I’ve encountered. The local-search landscape constantly changes, so I will keep growing and perfecting this list. I’ve broken it up into the following sections (click to jump to a section): US citation sources Data-aggregators Industry-specific sites “Events” sites Ethnicity- and identity-specific sites UK citation sources Canada citation sources 1. 2. 3. 4.
Local SEO Companies | Trusted Providers Verified by GetListed.org. About Larry Sullivan / Local Search Marketing. Smallbiztechnology.com: Tech Insight and News for Small Businesses.