If you attended Les Affaires’ social media conference, “Les Reseaux Sociaux Pour Une Implantation Concrete, Mesurable et Efficace” and did not have the opportunity to sit in on the seminar, “Contexte de B2B: Batissez Votre Strategie Afin D’Optimiser Votre Utilsation Des Reseaux Sociaux” then you missed out on some of the tools that will make a big difference in your strategic approach to social media. Do not worry. Like a good content curator, Intelegia is all about sharing relevant and timely information. The seminar touched upon 15 elements which are needed to build your presence on social networks for business-to-business initiatives.
If search engine optimization (SEO) is already part of your digital marketing mix or you’re thinking about adding it, then you’re likely familiar with the concept of a backlinking strategy. That is, what’s the overall long-term plan to increase the number of other websites that reference and link to your website? This is a “backlink” and search engines view a backlink as an indication of relevance. But are backlinking strategies starting to take a back seat to social signals as they relate to SEO?
Looking for a little extra lift for your holiday season local search rankings? Instead of relying on some elf-magic, consider making your own ranking magic through using Pinterest , a young social media site that is rising in popularity faster than Santa’s sleigh on Christmas Eve! There’s a growing buzz amongst search engine optimization (SEO) circles at the moment that Pinterest is rapidly gaining traffic and traction (see Pinterest Gaining Traction for External SEO and Pinterest: Link Building & SEO Strategies ).
Every blogger wants their blog to break through the ever-growing number of blogs to be top in their category. It’s the pot of gold at the end of our blogging rainbow that continues to elude almost everyone of us. This is in spite of how hard we work and out best intentions. The reality is many of us know the necessary components for breaking through, but we don’t know how to put them all together in the most effective way. To take your blog to the next level, here are the three secrets to creating an A-List blog. (HINT: Connections, Content and Conversions!