Economical data

Blog Directory » ad revenue. If you administrate a system that receives a large volume of online ad traffic or you plan to grow your business and increase your web traffic, then you need ad serving software that can handle the demands of your business.

As you reach for your target market and that audience responds, the load on your ad servers increases proportionally. Unfortunately, simply adding more servers won’t resolve this issue. You need ad serving technology with the brains and brawn to: Interactivity as a Measure of Advertising Effectiveness. Social Gaming Will Generate $1 Billion This Year [STATS] Social gaming is poised to become a billion-dollar industry this year, according to new research from eMarketer.

Approximately 62 million U.S. Internet users — that's 27% of the total Internet-using population in the U.S. — will play at least one game on a social network on a monthly basis this year, a 15% increase from 2010, the research firm claims. The rate of spending on virtual goods and branded advertisements will outpace the growth in users. Taobao’s Groupon Clone Ju Huasuan Sold 200 Million in 2010. China Online Advertising Summary in Q1 2010. 色彩纷呈，内容丰富的ppt分析典范：社会媒体，社会CRM，都是为了你Social Media – Social CRM – What is in it for you.

Facebook, Twitter, YouTube Social Media Statistics. Social Media Ad Spending to Reach $8.3 Billion in 2015. Press Release.

BIA/Kelsey: Social Media Advertising Topped $2 Billion In 2010. 100 Awesome Marketing Stats, Charts and Graphs. The Ultimate List: 300+ Social Media Statistics. It's evident that the evolution of social media has a clear impact on marketing.

However, a major issue is that too much misinformation and propaganda exists about social media adoption, usage and its business applications. While we have written at length about social media and inbound marketing on this blog for the past several years, we are also huge fans of data here at HubSpot. This post is a homage to all of the awesome data that exists on the web about social media, though is by no means even close to all of it. Virtual Goods Insider. Social Networking Statistics, Industry Figures, and Information - GrabStats.com. Venture Capital. In a comprehensive review of the VC transactions in Q1 2011, we identified each investment made in a company we classified as a Social Media focused company.

VC funding of Social Media companies rocketed to $2.18 billion in Q1, surpassing the $1.6 billion raised by Social Media companies for full-year 2010. This surge was driven by the $1.5 billion financing round in Facebook by DST and Goldman Sachs in January. Excluding the Facebook round, average deal size for the quarter was $8.1 million, down from $14.4 million in Q4, and in line with the 2010 average of $8.3 million. The two largest deals in Q4 2010 were the $183-million raise by LivingSocial and the $200-million raise by Twitter. What Is The NPV Of Social Media? Businesses measure a lot of things in order to determine if their actions justify the cost.

In the world of accounting there has been a series of methodologies developed to measure numerous attributes of business activities. There is IRR (The internal rate of return). There is NPV (Net Present Value) vs. Future Value. There is CLTV (Customer Lifetime Value) and the acronyms propagate as new knowledge reveals new measures. So What Is The IRR, NPV and CLTV of Social Media Activities? Phil Baumann writes: “As the Web stretches and as Moore’s Law continues to creep out of microprocessors and into our daily lives, predicting the future is getting harder every day.” “If you’re planning on investing in social media based on what’s happening now, there’s a chance that your investment could face reduced returns as the game changes. Can We Make This Simple? Presentations & Whitepapers.

PresentationSep. 23, 2013 | Share Online Video Trends in Germany As part of the BVDW Guided Tours, Dirk presented (in German) insights into the biggest trends driving the online video landscape in Germany.

This included an overview of the top online video properties in Germany as well as the top YouTube partner channels. Read more Tags: Mobile, Video PresentationSep. 18, 2013 | Share vCE Charter Study Japan To better understand the current state of online ad delivery in the Japan online advertising market, comScore conducted a charter study among 76 campaigns. Tags: Ad Validation, Advertising, Attribution, Engagement PresentationSep. 17, 2013 | Share Understanding the Big Trends of Global Digital Market In 1996, two-thirds of the world’s internet population was in the United States.

Tags: Internet Use, Multi-Platform, Smartphone, Web Traffic PresentationSep. 12, 2013 | Share. SMBs Turn to Social Before Search. According to the American Express OPEN and Search Engine Marketing Professional Organization (SEMPO) “Small Business Search Marketing Survey”, US small businesses recognize word-of-mouth as the top way their customers find them, followed by the internet and search engines.

The reliance on word-of-mouth—likely along with the low cost in dollars of participating—has led small businesses to make social media their No. 2 online marketing effort, after company websites. As of March 2011, 44% of respondents to the survey used social media for marketing, vs. 28% who used SEO and 21% who used paid search.