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Whither the Click? comScore Brand Metrix Norms Prove “View-Thru” Value of Online Advertising. November 17, 2008 Whither the Click?

Whither the Click? comScore Brand Metrix Norms Prove “View-Thru” Value of Online Advertising

ComScore Brand Metrix Norms Prove “View-Thru” Value of Online Advertising Cost Per Click Based Advertising Models Fail to Monetize the Full Impact of Online Ad Exposures for Publishers RESTON, VA, November 17, 2008 – comScore, Inc. Research on Social Network Sites. Social Networks Tycoons.

Social Media & Business

News. General info. Microblogging. Pearltrees videos. EVOLUTION. SNS. Statistics.