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How to Improve Your Google Search Results through Schema Markup. What is Schema?

How to Improve Your Google Search Results through Schema Markup

Schema.org is an initiative that was launched on June 2, 2011, by Google, Bing, and Yahoo. A collaboration of the world’s most significant search engines creating and supporting a standard collection of schemas for data markup on web pages. Schema Markup is microdata, which, when added to your webpage, amplifies the description in the search results. These enhanced descriptions are better known as rich snippets. What makes structured data or schema markup important? -> 90 % of customers report that they use search at each of the following stages of the customer life cycle: Awareness Research ComparisonPurchaseRetention Schema markup is becoming increasingly important in the era of a user-centric market.

Hence contextual search has become the need of the hour. ->Schema markup drives results not only at the beginning of the funnel through impressions and click-through rates but right through the customer journey. Google Case studies Schema.org. Landing Page Design Services Hong Kong. Creative Content Marketing Agency Hong Kong. Best Web Design Company Hong Kong. Web Development Company In Hong Kong - Karma Technologies. Important Questions To Ask Marketing Agency On How To Succeed Online. Every business requires a Marketing agency to succeed online.

Important Questions To Ask Marketing Agency On How To Succeed Online

The agency takes the reigns of your business in its hands and lets you concentrate on other important aspects of your business. Choosing a marketing agency for your business is a critical decision. Many Digital agencies in Hong Kong boast about their previous projects, and it is imperative to conduct thorough research. Some critical questions you must ask before hiring a Digital Marketing Agency are: 1) How can your Digital Marketing Agency help my business rank better on search engines? The best online marketing agencies in Hong Kong make a thorough analysis of competitors’ business and the keywords employed by them. 2) Does your agency follow Google Webmaster Guidelines? If you are willing to hire a Digital Marketing Agency in HK, you must ensure the agency follows the Webmaster Guidelines. Web Development Company In Hong Kong - Karma Technologies. E-Commerce Websites And Web Development Services. As many business owners have discovered, just creating an e-commerce site isn’t enough – you need to make sales.

E-Commerce Websites And Web Development Services

These are some strategies for converting all those visitors into paying customers. Quality Search and Filter Options The first step to a successful e-commerce site is to make it easy for the user to find what they are looking for. Smart search algorithms take user input and bring up a variety of options for them. Also, provide sufficient filtering options to help sort through the results and filter by various criteria. Product Descriptions Give your website relevance with themed content and product descriptions. Powerful Media Inspire the user’s senses by making them feel, see, taste, smell and hear the product through your images and descriptions. Offer Suggestions. Website development company in hong kong. App Development Hong Kong: Top 10 Trends To Take Look in 2018. App Development Hong Kong: Top 10 Trends to Take Look in 2018 Mobile apps have been at the forefront of innovation in recent years.

App Development Hong Kong: Top 10 Trends To Take Look in 2018

With the ever-changing markets and modern technology, it is hard to stay competitive and applicable to the sector. App trends are changing every day and app developers need to adapt. E-Commerce Websites And Web Development Services. As many business owners have discovered, just creating an e-commerce site isn’t enough – you need to make sales.

E-Commerce Websites And Web Development Services

These are some strategies for converting all those visitors into paying customers. Quality Search and Filter Options The first step to a successful e-commerce site is to make it easy for the user to find what they are looking for. Smart search algorithms take user input and bring up a variety of options for them. Also, provide sufficient filtering options to help sort through the results and filter by various criteria. The Positive Impacts Of Semantic Search For Seo. When it comes to Search Engine Optimization or SEO, it’s a whole new world out there.

The Positive Impacts Of Semantic Search For Seo

The algorithms that index pages and determine rankings have evolved, removing some of the strangeholds of keyword-heavy text and opening the door to fresh, new content possibilities. When Keywords Ruled. Salesforce Development Solutions HK. Shopify Website Development Services Hong Kong. Online Strategy Consultancy - Karma online-strategy-consultancy-hong-kong-karma-technologies. 4 Simple SEO Strategies To Optimize For Voice Search. Today, it’s not physically typing that gets us where we’re going online; it’s our voices.

4 Simple SEO Strategies To Optimize For Voice Search

That little microphone icon is why over 60 percent of online searches are done using a mobile device and voice technology. This presents an incredible opportunity for businesses to reach their target audiences. As a leading Hong Kong SEO Agency, we recommend the following tips to implement an SEO strategy that accounts for voice searches. YouTube Strategies to Master B2B Marketing. The major goal of every marketer is to maximize sales which will, in turn, help them in maximizing profits.

YouTube Strategies to Master B2B Marketing

To achieve this, as a marketer, you need to ensure that you have an adequate marketing plan that will help attract most of your target audience. At times it could be a business to a business transaction where you are the source of production material for another business. Components of Successful Lead Gen Call To Actions: SEO Hong Kong. Getting people to visit your website presents its own set of challenges, from the use of right keywords to good custom web design, modern design, great content, responsive web systems and consistent promotion.

Components of Successful Lead Gen Call To Actions: SEO Hong Kong

The real action starts after someone lands on your website. To generate leads, your website needs to employ effective Calls to Action, or CTAs that elicit a response from your site visitors. It’s important you take your CTA seriously by making sure it covers each of these components for an effective lead generation strategy. Clear, Compelling and Actionable Copy. Best Seo Company in Hong Kong: How to Increase Quality Traffic on Website with Guest Posting. How to Increase Your Traffic with Guest Posting The primary goal of every online marketer or anyone dealing with e-commerce is to maximize the number of people visiting their website.

Best Seo Company in Hong Kong: How to Increase Quality Traffic on Website with Guest Posting

This is the shortest route to increasing your sales since the more the website visitors, the higher the chances conversion to actual buyers of products and services. Guest posting has become a powerful tool to help generate traffic to the website. It can be termed as the most efficient free traffic approach. However, most people fail to understand how it works and end up processing it the wrong way.

7 Mobile App Development Trends for 2018 - Karma Technologies. Technology has truly arrived, and the success of mobile app development is proof positive of that. So, what does the future hold for mobile apps? Most of the coming trends — like the 7 we discuss here — build on former developments and recent tech advances. Our app development company in Hong Kong can help you take advantage of these approaching trends to help your business grow.

Artificial Intelligence (AI) AI capabilities are now enmeshed in nearly every facet of today’s technology, and demand is increasing. Machine Learning and Chatbots An increasing number of businesses are already relying on website chatbots to help enhance on-demand customer service and improve the user experience. Augmented Reality (AR) and Virtual Reality (VR) The growth in AR and VR tech is one of the more exciting trends on the horizon. Internet of Things (IoT) IoT took off in 2017, especially with the growth of smart home technology. Application Security Cybersecurity is on everyone’s mind.