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Across a sample of 10 global markets, social networks and blogs are the top online destination in each country, accounting for the majority of time spent online and reaching at least 60 percent of active Internet users US – Social networks and blogs continue to dominate Americans’ time online, now accounting for nearly a quarter of total time spent on the Internet. At over 53 billion total minutes during May 2011, Americans spend more time on Facebook than they do on any other website
The Nielsen Social Media Report Q3 2011 / We Are Social
Can The Next Instagram/Hipstamatic/Klout/Angry Birds Be Born Within An Agency? | Mobile Inc
This is post I’ve been meaning to write for a quite some time now, it’s spawned from a number of conversations I’ve had with people in several digital and mobile agencies around London.
Tweet late, email early, and don’t forget about Saturday: Using data to develop a social media strategy » Nieman Journalism Lab » Pushing to the Future of Journalism
Tweet more, and embrace the weekends. That’s according to Dan Zarrella , a social media researcher (with 33,000 followers himself ). Zarrella works for HubSpot , mining data on hundreds of millions of tweets, blog posts, and email newsletters to help marketers find trends. News organizations should pay attention, too. Zarrella says the right Twitter strategy depends in part on what your goals are. Want to accumulate as many followers as possible?
Facebook Places, Foursquare: Social Media's Tiny 2% Impact On Businesses | Fast Company
"What our clients are struggling with is: How big a deal are social media and location-based services, and how much of it is just sound and fury?" says a senior VP of Applied Predictive Technologies, which runs data analytics for Starbucks and Subway. "You've got your Groupon and Living Social , and your Foursquare and Facebook Places," says Jonathan Marek. "What our clients are struggling with is: How big a deal are social media and location-based services, and how much of it is just sound and fury?" That's the question on the mind of most every marketer and retailer--and Marek might finally have an answer.The Other Kind of iPad Magazines
Body For the past few days I’ve been using and enjoying TweetMag on my iPad, a new app from the smart folks at Toronto design studio Teehan + Lax . It’s a beautifully designed reader-style application that “uses your Twitter account to create simple magazines.” It’s very much in the mode of Flipboard , which also transforms your social media stream into magazine-like presentations of eclectic content. I’ve often spoken of Flipboard as a promising hint at a truly new kind of reading experience, one that employs the power of social graphs and the magic of superior user experience design to present users with a coherent view of the world. Flipboard, in my opinion, is the first step on what will either be a long road or a steep climb towards a new way of interfacing with written content.
Selfish apps: it's about me, not you | Made by Many
2011 was my first time at South By South-West. Before I left I'd been given a range of advice, from drinking my year's quota of tequila in 5 days to avoiding most of the panel based sessions harder than I'd be avoiding healthy eating. It's passed in a whirl, with each day blending into the other until now that it's all over it feels like one helluva long day has just ended, not a whole week. So did it meet my expectations? Yes it did, and more.The 5 Social Media Game Plans for Super Bowl Advertisers
Imagine you’re an advertiser contemplating spending $3 million or so on a Super Bowl ad. Maybe you’ve never done this before or maybe you do it every year, but at some point, you have to justify to someone — your CEO or maybe a procurement expert at the company — why this is a good idea. Now imagine there was a cheap way to get a better return on investment on that $3 million. All you had to do was create some kind of buzz before the ad ran on TV. You could do this by running the ad or maybe video related to the ad on YouTube , writing about it on your company blog, premiering the ad on Facebook , or maybe talking it up on Twitter .
SPINNING AROUND: SEVENTY SEVEN THINKING OUT LOUD: TWENTY FIVE BRANDS USING TWITTER RATHER WELL ...
This is a relatively unrepresentative starter-for-ten (or twenty five, in actual fact) list of brands that are doing good and or interesting things with Twitter. We have deliberately excluded media brands - hence BBC, ITV, The Times, Guardian et al Twitter feeds are not in the list. And we have also excluded individual or personality brands - hence Scott Mills, AplusK, Britney and the like don't make it in here. We'd also be the first to admit that is a far from exhaustive list. We're really interested in getting any more suggestions from people who think that they're doing interesting things, have a good war story to tell or think they've seen something that might qualify. Actually, the charismatic Richard Paterson (aka, The Nose), the Master Blender for Whyte & Mackay, the Glasgow-based blended Scotch has an online persona all his own.
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How to Style an Application Like Facebook - Devtacular
Introduction So you have a great idea for an application, and you've developed your idea into a somewhat functional Facebook app. The only problem is, it looks completely out of place in the space Facebook has designated for your layout. Let's look at how we can change that. Facebook invested a lot of money in creating the fluid graphic design work you see in front of you, but we won't have to.
He compared it to Facebook and Twitter. You can see what your friends are listening to. You can also follow artists and pick up on what's new from the artists.