Content is king…right? If you want attention, a platform, the ability to lead, sway, sell, move, emote, promote, you need to be putting out killer stuff. But, there’s a major wrinkle in the theory that pretty much nobody talks about, even though it’s become one of the most powerful content models on the planet. The content…doesn’t have to be yours! We are assaulted and battered by so much content, from every direction, that 99% of the time, we don’t know where to look first. We don’t know what’s critical or what’s crap. Is Content Curation The New Black?
Flip to back Flip to front Listen Playing... Paused You're listening to a sample of the Audible audio edition. Learn more Curation Nation: How to Win in a World Where Consumers are Creators (9780071760393): Steven Rosenbaum
Steve Rosenbaum: Fred Wilson, Uri Milner: Is Curation VC's Big New Thing? There are some things we all agree are broken. Finding stuff on the web is broken. The volume of 'stuff' has rapidly exceeded the tools we've counted on for the past 10 years or so. And, the speed of 'stuff' makes validating new data harder and harder. Now a number of the web's most trusted voices (and interestingly, deepest pockets) have started to embrace a concept that could have massive ramifications. To manage, and make useful, the massive growth of content on the web, sites must embrace curation.
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Steve Rosenbaum is the CEO of Magnify.net, a video Curation and Publishing platform. Rosenbaum is a blogger, video maker and documentarian. You can follow him on Twitter @magnify and read more about Curation at CurationNation.org.